Latest SEO Articles

“Get Next Action”: The Secret to Boostability’s Success

By jturner / May 29, 2017

It’s an exciting time to work at Boostability. As we enter our ninth year in business, the company continues to grow beyond all expectations. We…

The Beginner’s Guide to Facebook Analytics

By Laura Holton / May 25, 2017

Anyone with a Facebook Page has access to Facebook Insights, an analytics service that supplies information on a number of data points. All the metrics…

Beginner’s Edition: 5 Powerful Metrics in Google Analytics That You Need To Know

By Wade Cockfield / May 22, 2017

The ability to comprehend the behaviors of customers when using a website is an indispensable step to enhance marketing strategies in the future. Fortunately, Google…

Top SERP Ranking Factors [infographic]

By Jeremy Lindström / May 15, 2017

Google uses many different ranking factors to produce the results you see on a Google results page. We’ve put together a useful infographic to help…

How to Become an Authoritative Website

By Tommy Le / May 14, 2017

Google uses a complex algorithm to determine how to rank pages in its search results. One factor it considers is the authority of a website.…

The Past, Present, and Future of SEO

By Laura Holton / May 8, 2017

When search engines were first introduced, SEO tactics were few and basic. Most importantly, it was easy to trick search engines into ranking your pages…

What Every Entrepreneur Needs to know for a Successful On Demand Startup

By Lata Motvani / May 7, 2017

Uber is only a few years old, actually even less than a decade, yet it is the fastest growing and most successful startup that the…

Vital Considerations to Help Pick the Best Web Host for WordPress

By David Wicks / May 4, 2017

Picking the best cloud hosting service can be hard. There are so many options to go with. The downside is that not all of them…

How Does UI Design Affect UX? Learn to Make Your Website More Appealing to the Visitors!

By Evans Walsh / May 4, 2017

Website design needs to be created with the goals of the client in mind so that it effectively contributes to the business. User experience needs…

Boostability’s May 2017 SEO Update

By Colton Miller / May 1, 2017

Boostability monitors tens of thousands of active SEO client accounts on a day-to-day basis.  Here are a few key findings over the last month. Currently,…

Why Should You Care About Facebook Workplace?

By Laura Holton / May 1, 2017

It seems like every time a company comes up with a new concept online, Facebook steals the idea. One of the latest in this trend…

9 Secrets for Creating High-Converting Headlines

By Pat Fredshaw / May 1, 2017

“What Do a Street Prostitute and a Department Store Santa Have in Common?” “Why Suicide Bombers Should Buy Life Insurance” These are two chapter titles…

4 Things You Need to Know About Online Advertising

By Laura Holton / April 23, 2017

Online advertising is one area of digital marketing that is always undergoing changes. To ensure your ads remain relevant and your campaigns are the best…

The How and Why of Direct Response Marketing

By Jesse Thayne / April 19, 2017

There’s a reason direct response marketing has been around for nearly as long as businesses have. This doesn’t mean it’s a thing of the past…

Google Local Guides — Going the Same Way As Yelp?

By Laura Holton / April 18, 2017

Google Maps is a useful tool to business owners and consumers alike. It not only helps users find businesses near them, but also offers greater…

When Consumers Are Ready to Buy, They Search

By Colton Miller / April 18, 2017

Today, we search for everything. Google is a common verb—so common that we “Google” more than 3.5 billion queries each day. What does this mean…

How To Market To Your Audience Using LinkedIn?

By Laura Holton / April 18, 2017

The marketing process has changed significantly since the shift to digital. Now, consumers tend to make contact with a sales team when they are already…

Boostability’s April 2017 SEO Update

By Colton Miller / April 17, 2017

March had some big shifts (Yellow Box) at the beginning of the month that eventually calmed down. I would attribute this to the continual increases…

Results for the 2017 Local Search Ranking Survey

By Colton Miller / April 17, 2017

There was no Local Search Ranking Survey in 2016, meaning the results for this year are more important than ever. Before turning to the results…

Upgrade Your Twitter Marketing With These 7 Proven Ways

By Freya / April 16, 2017

While people have acknowledged Facebook as a platform for business and personal communication, Twitter occupies a different space in business communication and operates by its own…