desk with computer in Boostability's basement

our story

Once upon a time in a basement not so far away…

Boostability was founded in 2009 on a very simple premise: SEO should be affordable and accessible for everyone, not just big companies with a substantial cash flow.

We’re basically the modern day tech version of Robin Hood. (Just without the tights.)

Read Our Origin Story

corporate timeline

Boostability History

Hover over the years to see our growth.
  • 2020
    2020
    • Won Inc 5000 Award for Fastest Growing Company for 5th Time
    • Transitioned entire company to work from home due to COVID-19
    • Search Sessions Program Wins Siinda Digital Innovation Award
  • 2019
    2019
    • Celebrated 10 years of success
    • Won SL Tribune Best Places to Work Award
    • LaunchPad platform wins Siinda Digital Innovation Award
    • Moved to a new company HQ in Lehi, Utah
  • 2018
    2018
    • Acquired Grow Team in May
    • Acquired Manta in November
    • Expands partner services into Switzerland
  • 2017
    2017
    • Expanded European Headquarters in Berlin
    • Re-tooled BoostSite fulfillment flow and production optimizations
  • 2016
    2016
    • Began signing European partners
    • Social Product development
    • Additional language fulfillment additions
  • 2015
    2015
    • Orem Office Grows To New Location
    • European Headquarters in Berlin Office Opens
    • Inc. 500/5000 #658 on Inc. 5000 Fastest Growing Company
    • Inc. 500/5000 #17 Fastest Growing Company in Utah
    • UtahBusiness: #7 Fastest Growing Company Statewide Utah Valley 360
  • 2014
    2014
    • Over $36 Million in Revenue
    • Inc. 500/5000 Placed #254 on the Inc. 500/5000 list of fastest growing companies in America
    • Employee’s Choice Award from Glassdoor
    • Acquired Guest Blog Poster
  • 2013
    2013
    • Hired 400th Employee
    • Orem Office Opens
    • Signed first international partner (Australia)
    • Business Q Magazine: #1 Fastest Growing Company
    • UV Entrepreneur Forum: #1 Fastest Growing Company
    • Voted to #1 in UVEF Top 25 Under 5
    • Utah Business Magazine: Elite 8 Emerging Companies
    • Mountain West Capital Network: Emerging Elite
  • 2011
    2011
    • Hired 100th Employee
    • Expanded into larger Lehi office
  • 2010
    2010
    • Launchpad V.1
    • Released the first version of our proprietary marketing software “LaunchPad”
    • Went to Market
    • New Lehi Office Opens
    • First Partnership Launched
  • 2009
    2009
    • Established

people + tech

Technology-powered, people-enabled
That’s just how we do it

Laptop with Boostability's LaunchPad technology on the screen

Launchpad

SEO software that is designed to make tracking your campaign easy and accessible.

Explore our tech
Boostability SEO Fulfillment Expert

SEO Experts

100% in-house fulfillment team and supportive customer manager to help you succeed.

Meet the experts

TECHNOLOGY + PEOPLE

Small business representative standing with phone

SEO for SMBs

You’re the underdog, looking to make your mark in a world where big-box stores rule the roost.

That sounds like me!
Boostability SEO partner

SEO for Partners

You share Boostability’s dedication to the success of small businesses and want to use SEO to make it happen.

That sounds like me!

SMB + PARTNER SOLUTIONS

our customers

Who is Boostability? We’ll tell you...

We specialize in small business SEO, and there are some important differences between SMB clients and the bigger guys. Let's give you a quick rundown.

We Do

  • Focus on small businesses
  • Create long-term SEO strategies
  • Strategize personalized campaigns
  • Fulfill orders with an eye towards scalability
small business storefront

We Don’t

  • Offer enterprise-level SEO
  • Do short-term projects
  • Believe one-size fits all
  • Sell by keyword or blog post
enterprise business commercial building

People seem to like us

2020 Best SEO Firms award logo
Boostability Wins Inc 5000 award badge
Boostability wins top B2B companies Utah from Clutch 2019
Boostability wins Top Work Places 2019 from Salt Lake Tribune
Boostability wins SIINDA award for digital marketing and innovation 2019
Boostability Comparably Award Best CEO for Women badge
Boostability wins Comparably Best Work-Life Balance Award badge
Boostability wins Best Company 2019 Salt Lake City
Boostability wins Better Business Bureau A rating badge
Boostability wins top B2B companies Utah from Clutch 2019
Boostability Comparably Award Best CEO for Women badge
Boostability wins Best Company 2019 Salt Lake City
Our Core Values
  • Collaborate, commit, then execute
  • Honestly be honest
  • Be customer fanatics
  • Get next action
  • Be excellent to each other
Gavan Thorpe Boostability Chief Executive Officer

Meet Gavan, our CEO

Every day when we come to work, we have one goal in mind: help our partners and their small business customers succeed online. We believe that SEO should be accessible to everyone. By supporting these businesses, we (and you) are supporting the backbone of economies all around the world.
-Gavan Thorpe, CEO
Meet our leadership

boostcares

We help more than
small businesses

Since its founding, Boostability has been dedicated to the communities we serve. Each quarter, our employees volunteer time and donate funds to a cause they care about, ranging from youth LGBTQ+ support centers to equine therapy treatment facilities.

See How We Care
Little girl riding horse during Hoofbeats for Healing event
Hoofbeats for Healing, February 2020
Blue wave background

Want to work at Boostability?

Check out our job openings!
Work With Us