Latest SEO Articles

12 Weeks of Holiday Marketing

By Colton Miller / October 1, 2018

Sing it with me! Ooooon the first day of holiday marketing my marketing team gave to me… Can you hear it now? The lovely sing-song…

Don’t Troll the Wrong Customers: 5 Ways to Unmask Your Content to the Right Audience

By Laura Holton / October 1, 2018

Grabbing the attention of users who will never convert is a nasty trick — whereas attracting the right audience gives everyone a treat. With a…

Two Content Marketing Tactics to Make Your Small Business Stand Out

By Whitney Sorensen / October 1, 2018

In June 2018, I celebrated my four-year anniversary on one of Boostability’s copywriting teams. In that time, I’ve visited the websites for hundreds of small…

September 2018 SEO Update

By Colton Miller / September 28, 2018

This month with our general trends we had a slight decline. In looking over our data, there could be a handful of reasons: customer churn,…

6 Google Analytics Metrics You Need to Keep an Eye On

By Eric Siu / September 26, 2018

Knowing how your website is performing is absolutely mission critical for any business online – which is why Google Analytics is such an important tool…

5 Brands Perfectly Marketing on YouTube

By Derek Doeing / September 25, 2018

We’re all familiar with advertisements and marketing on YouTube. There’s more than one way for brands to take advantage of YouTube’s powerful video hosting platform…

How To Ask Your Customers For Good Reviews (And Actually Get Them)

By Maggie Black / September 24, 2018

When you’re in business, you know that your reputation matters — and that’s especially true these days of your online reputation. Leaving yourself open for…

How to Pick the Right Target Market

By Jake Baadsgaard / September 12, 2018

Marketing is exciting. It’s a great way to promote your business and drive new leads and sales. However, amidst all of that excitement, it’s important…

Speed Up Your Website (And Improve Your SEO And The UX At The Same Time)

By Maggie Black / September 12, 2018

What’s page speed got to do with your search rankings and the user experience (UX)? Everything! Slow pages, time out errors, and unavailable websites are…

Snapback: How Snapchat Re-writes The Rules For Marketing

By Maggie Black / September 10, 2018

It wasn’t long after Snapchat’s debut in 2011 before a few innovative brands leaped on board and found ways to make the platform part of…

5 SEO Trends for 2018 and Beyond

By Matthew Cayless / September 10, 2018

Do your SEO strategies fail to attract traffic like they used to? Perhaps you’ve slipped down the SERP, and you can’t work out why? SEO…

Boostability Named in Most Highly Recommended B2B Companies in Germany by Clutch

By Kristine Pratt / September 10, 2018

Clutch and B2B Research have named Boostability among the top business-to-business companies in Germany. They ranked Boostability on quantitative and qualitative criteria that assess work…

Boostability Partners With Top Swiss Phone Directory Company

By Kristine Pratt / September 7, 2018

Boostability partners are expanding and now Boostability has partnered with Swiss company ZIP.ch in an exclusive agreement. ZIP.ch publishes the official Swiss phone book and…

How to Create a Great Landing Page for Your PPC Campaign

By Jake Baadsgaard / September 6, 2018

Creating a new landing page for a PPC campaign can be tricky. In order to create a great landing page, you must keep many things…

Responsible Link Building – How To Recognize And Avoid PBNs

By Nikola Baniček / September 6, 2018

I get it – you want backlinks because backlinks are awesome. They arm your website with much-needed “link juice” that gives you more credibility with…

Cutting Through the Noise: Why Twitter’s No-Duplicate Policy is A Blessing in Disguise

By Jessica Walrack / September 4, 2018

Are you struggling to reach your audience on social media and wondering what you can do? You’re not alone. Social media is now a difficult…

Should You Write for LinkedIn or Your Own Blog?

By Jessica Walrack / August 24, 2018

In 2014, LinkedIn opened its publishing platform to all members, after initially only allowing a select handful of influencers to use it. Now, you can…

August 2018 SEO and Social Update

By Colton Miller / August 20, 2018

It’s that time again for another SEO and social update around our performance, the search and social industry, and key articles. Our overall SEO performance…

How to Prepare for Your Next Big Event by Getting Mobile Ready

By Laura Holton / August 14, 2018

Your website needs to be mobile ready if users are going to be willing to stick around and check out your content. Plus, being mobile…

What GDPR Means for Lead Generation

By Laura Holton / August 13, 2018

Although the General Data Protection Regulation (better known as GDPR) had been in the works since January 2012, the likelihood is that you’ve only just…