Latest SEO Articles

Staying In the Holiday Spirit the Whole Year: How To Keep Holiday Shoppers

By Jake Rheude / December 17, 2017

Ecommerce brands spend a lot of time, effort, and money on optimization for the year-end holiday blitz that starts on Black Friday. You and your…

Be Proactive: Get Ahead Of The New Year

By Hayley Burton / December 8, 2017

When do you normally start to think of your New Year’s resolutions? A month before the new year? A week? The first time someone asks…

App Marketing Tips For The Holiday Season

By Nick Rojas / December 2, 2017

App marketing is no easy task. However, the holiday season could be a marketing moment to capitalize on. App publishers and developers are always searching…

Lumps of Coal: Negative Customer Reviews Are Gifts In Disguise

By Maggie Black / December 2, 2017

Traditionally, Santa Claus gave all little girls and boys a year-end review of their behavior. Good kids got stockings full of sweets and toys and…

November 2017 SEO and Social Update

By Colton Miller / November 24, 2017

I hope everyone had a fantastic October! We had a great month when it came to rankings with fairly minimal fluctuations. There were a few…

Top Holiday Marketing Campaigns: Your Inspiration For 2017

By Hayley Burton / November 24, 2017

You don’t have to run a business that specializes in Letters to Santa or can be packaged as a holiday gift in order to get…

Facebook Live – Who Should Use It And What For?

By cledling / November 20, 2017

Facebook introduced the Live feature back in 2015. Along with Snapchat and Instagram stories, Facebook Live allows brands to communicate with their followers in a…

Going Beyond Basic Branding This Holiday Season: 7 Ideas for Volunteering

By Laura Holton / November 17, 2017

A brand is far more than just a typography map and color scheme. Your brand has a personality and a set of values, but it…

5 Reasons Why We Are Grateful for Google This Year

By Laura Holton / November 17, 2017

Every year, Google releases new offerings that make our lives better. While we are grateful for Google updates in 2017, other releases, particularly algorithm updates,…

Create A Holiday Remarketing Campaign

By cazbevan / November 17, 2017

Last year, the holiday season was said to be worth $3.19 Trillion overall – from Halloween to New Year’s Day.  Of that, predicted spend for…

How to Analyze Your 2017 SEO Success

By Hayley Burton / November 17, 2017

A couple years ago I got some advice that led to me starting a bit of an unusual habit. Every night, after I’ve plugged in…

Local SEO Lessons From 2017

By Maggie Black / November 16, 2017

If there’s anything you already know about SEO is that it isn’t rocket science. Rocket science is probably easier — at least when it comes…

How to Run a Great Holiday Social Media Campaign this Season

By Hayley Burton / November 13, 2017

In the next couple of months you are going to be launching your holiday campaign via social media. You are excited and know that this…

How (and Why) to Say Thank You to Your Customers

By Laura Holton / November 13, 2017

Many consumers choose small businesses over bigger names simply because they want to support their community. Others appreciate the personalized service small businesses provide. However,…

Can Small Businesses Skip Black Friday and Stay Competitive?

By Maggie Black / November 3, 2017

Not everyone is a big fan of Black Friday. It used to be more of a game for savvy shoppers to hunt down special holiday…

8 Steps to Create a Successful Holiday Promotion in 2017

By Laura Holton / November 1, 2017

The holiday season is an exciting time for any business, as customers are actively seeking out products and services to purchase. The problem is that…

7 Ways to Optimize Your CTAs for Conversions This Holiday Season

By Laura Holton / November 1, 2017

The holiday season is the best time of year for anyone in e-commerce, as it is the prime time to increase sales. Maximize your conversions…

Local Search Ad Spend Results [Infographic]

By Laura Holton / October 31, 2017

To better understand how local businesses are investing their ad dollars, we surveyed 4,697 of them. The results may surprise you. For full results, see…

Top Stats for Local Search

By Hayley Burton / October 31, 2017

Local search refers to any online search that includes a location. Consumers use this primarily when they are looking for products and services near them.…

October 2017 SEO Update

By Colton Miller / October 27, 2017

There’s a lot of good news for the month of September! For starters, it was yet another overall positive month for Boostability SEO performance, with…