Latest SEO Articles

What Are Alt and Meta Tags and Why Are They Important for SEO?

By Colton Miller / December 3, 2019

Marketing is a dynamic field in which to work. Strategies that do well today may get thrown out tomorrow. This may result from changes to…

Why Should Digital Marketing Agencies Offer SEO in Their Product Lineups?

By Kelsi Nevin / December 2, 2019

With the widespread accessibility of the internet, digital marketing has become more important than ever. Companies, especially small businesses, want a marketing partner that can…

Mobile First Index: One Year Later

By jturner / November 26, 2019

The World Wide Web revolutionized the way people shop, consume media and interact with friends and loved ones. As cell phones became smartphones, users could…

What is Boutique SEO and How Does it Differ From Full-Service SEO?

By Koa Kauwe / November 25, 2019

When it comes to business, there’s a general feeling that bigger is better. This makes the appeal of a full service SEO partner an obvious…

Give My Regards to Broadway… and Yext Onward19, too!

By Sara Beth Preston / November 22, 2019

The iconic Theater District in the center of midtown Manhattan, New York City was the perfect backdrop for Yext’s annual tech conference called Onward. Like…

How Amazon Is Changing the Search Engine Game

By Mike Marsh / November 19, 2019

Amazon and Google have a lot in common. They are both dominant in their flagship sectors through innovation and a penchant for taking risks. When…

BoostCares at Hoofbeats to Healing

By Madeline Thatcher / November 15, 2019

Hoofbeats for Healing is a Utah-based nonprofit specializing in therapeutic horseback riding. In November of 2019, Boostability donated funds and volunteer hours as part of…

Treat Yo Self: Boostability’s Best Black Friday Articles

By Madeline Thatcher / November 14, 2019

It’s one of the biggest marketing and shopping days of the year. It can also be one of the worst for small business owners and…

The Latest in Google Search News

By Colton Miller / November 12, 2019

Many businesses spend a significant amount of time figuring out how to gain greater visibility in Google Search. This can be challenging since Google updates…

Boostability Named Winner in Salt Lake Tribune Top Workplace 2019 Award

By Kristine Pratt / November 12, 2019

The Salt Lake Tribune has named Boostability to its Top Workplaces list for 2019. This Award is based solely on employee feedback gathered through third-party…

Closing Out 2019 on Top: A Boostability Webinar

By John Matsen / November 11, 2019

On November 6, we shared a webinar about the most important digital marketing tools to utilize as the year comes to an end. Curtis Warren,…

Employee Spotlight | Monica Allen

By Madeline Thatcher / November 8, 2019

Boostability helps businesses succeed online, and it’s only possible because of our incredibly talented workforce. Meet more Boost employees here, and find new ways to…

What’s the Difference Between Voice Search and Regular Search?

By Kristine Pratt / November 7, 2019

The way people make a voice search is different than regular Google searches. After all, humans talk differently when speaking versus typing. Instead of having…

The 7 Pages You Need On Your Website

By Tommy Le / November 5, 2019

Web design is incredibly important for every kind of business. The internet has revolutionized how people make purchases, and its effects reach further than just…

Boostability’s Launchpad Platforms Wins 2019 SIINDA Lead Generation Tool Award

By Madeline Thatcher / November 4, 2019

In October of 2019, SIINDA awarded Boostability the Best Lead Generation Tool award for their one-of-a-kind internal lead tracking platform Launchpad. The SIINDA judges considered…

The Worst Industries for SEO (and How to Make Them Work)

By Koa Kauwe / November 4, 2019

SEO is a vital part of a modern digital marketing strategy, but for some industries, it requires a special approach. Knowing what types of businesses…

You Ain’t Got No Alibi: How to Fix Your Ugly Website

By Jordan Johnson / October 31, 2019

A good website is a mix of elements that are both functional and artistic. You want to turn your website visitors into customers, but you…

What are Longtail Keywords?

By Mike Marsh / October 29, 2019

Most people are familiar with the term “keywords.” This refers to specific words or terms you insert into your online content. The purpose of using…

When Is the Right Time To Focus on an SEO Strategy?

By Colton Miller / October 28, 2019

Digital marketing agencies must offer a website service, and knowing how and when to pair it with an SEO campaign is critical. Whether you’re working…

The September 2019 Google Core Algorithm Update

By Colton Miller / October 24, 2019

The latest 2019 Google update began rolling out on September 24th. When it comes to search engine optimization, keeping up with any new Google algorithm…