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Laura Holton
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Articles By This Author

Shocking News for SMBs: Google Plans to Shut Down Map Maker
- By Laura Holton
- . January 9, 2017
Map Maker has suffered many problems with spam since it was introduced in June, 2008. It was even shut down temporarily in May, 2015, for

Changes to Google My Business Notifications
- By Laura Holton
- . December 8, 2016
The latest changes to Google My Business give users greater control over the notifications they receive. Users now have the chance to decide what types

4 Things You Can Learn About Compelling Emails from Cyber Monday
- By Laura Holton
- . December 7, 2016
Cyber Monday is only the second biggest shopping day of the year, but it’s the busiest day for Internet sales. This year consumers spent a

8 Ways to Measure Your Social Media Strategy
- By Laura Holton
- . November 27, 2016
Just like every other aspect of your marketing campaign, you need to know if your social media strategy is on track. Measuring certain metrics will

New Data Shows the Impact of Google Possum
- By Laura Holton
- . November 9, 2016
Two months after the release of Google Possum, a study from BrightLocal provides insight into how the algorithm update is impacting search results. The data

How to Use Messenger Bots on Facebook
- By Laura Holton
- . November 9, 2016
Advertisers on Facebook are already taking advantage of the new Messenger bots to start promoting and selling their products and services through messages with their

Ad Bots Arrive to Facebook Messenger
- By Laura Holton
- . November 9, 2016
Facebook Messenger has been branching away from the Facebook platform for some time, becoming more its own entity than an additional feature. The latest changes

Pinterest Grows Its User Base By 50 Percent
- By Laura Holton
- . October 26, 2016
Almost exactly one year ago, Pinterest met a milestone of 100 million users. This year, that number is up by 50 percent to 150 million.