Whitney Sorensen

Two Content Marketing Tactics to Make Your Small Business Stand Out

By Whitney Sorensen | October 1, 2018

In June 2018, I celebrated my four-year anniversary on one of Boostabilityโ€™s copywriting teams. In that time, Iโ€™ve visited the websites for hundreds of small businesses in the U.S., Canada, and Australia. Through their home…

Maximizing Results Through Your Past Blog Posts

By Whitney Sorensen | February 15, 2016

When you started a blog for your small business, you wanted to build your online presence, demonstrate your industry expertise, and attract new customers. Now, a few years in, you’ve invested hours into this project,…

If Your Blog Were Like A Hallmark Channel Christmas Movie…

By Whitney Sorensen | November 30, 2015

Every year, I live for the weekend after Halloween. Not because candy goes on sale at the grocery store, but because the Hallmark Channel starts showing their original Christmas movies. You know the movies I’m…