Boostability
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Laura Holton
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Articles By This Author
The Past, Present, and Future of SEO
When search engines were first introduced, SEO tactics were few and basic. Most importantly, it was easy to trick search engines into ranking your pages
Why Should You Care About Facebook Workplace?
It seems like every time a company comes up with a new concept online, Facebook steals the idea. One of the latest in this trend
4 Things You Need to Know About Online Advertising
Online advertising is one area of digital marketing that is always undergoing changes. To ensure your ads remain relevant and your campaigns are the best
Google Local Guides — Going the Same Way As Yelp?
Google Maps is a useful tool to business owners and consumers alike. It not only helps users find businesses near them, but also offers greater
How To Market To Your Audience Using LinkedIn?
The marketing process has changed significantly since the shift to digital. Now, consumers tend to make contact with a sales team when they are already
How To Use Additional LinkedIn Features To Your Advantage
One way LinkedIn stands out from other social media platforms is through its additional features. These features are designed to help you gain more from
New Instagram Reporting and More
Although content for Instagram may seem fresh and impulsive, it is anything but for brands. To ensure you reach the right audience at the right
How to Improve Your Business Success with Facebook
Whatever industry you are in, Facebook is one of the best options for improving your online visibility. You can use the site to attract new
A Beginner’s Guide to Facebook Advertising Costs
When marketers start using online advertising, they want to know how much their ads will cost. This is key to ensuring they remain within their
How Voice Recognition Will Impact SEO?
Voice recognition technology is nothing new. However, it has only recently become popular. When Apple released Siri, few users took advantage of the function —
How to List Your Phone Number for Google Maps
If you want your local business to appear in search results and on Google Maps, you need to follow the guidelines set out by Google,
2016 Holiday Shopping Review: Millennials Are Winning
For several years, retailers have been adapting their marketing efforts and websites to accommodate the trend toward shopping on smartphones. However, statistics from this holiday