Latest SEO Articles

How Much Should You Charge for Local SEO?

By Kyle Southwick / June 29, 2022

Search Engine Optimization (SEO) increases your business’s visibility on the internet. It involves working around Google’s search algorithm to improve your website’s ranking. Better ranking…

3 Ways Agencies Can Improve Client Retention

By Rachel Nulman-Schapiro / June 28, 2022

A strong and dependable portfolio of clients is the backbone of any healthy agency. When you have low churn rates, you don’t need to invest…

What is a Content Strategy Framework?

By Maxine Bremner / June 23, 2022

Content marketing has been a cornerstone of any good digital marketing campaign for some time. Naturally, the content marketing arena is more competitive than ever…

How to Create and Implement an Effective SEO Keyword Strategy

By Kyle Southwick / June 22, 2022

This article was originally published on October 14th, 2021 but was updated on June 22nd, 2022. If you want to increase your website traffic and…

5 Common Local SEO Ranking Factors

By Ainsley Merrill / June 21, 2022

This article was first published on October 5th, 2021, and was last updated June 2022. Many local search ranking factors that can affect how well…

Engage and Convert Your Audience By Using Interactive Content Marketing

By Ainsley Merrill / June 20, 2022

This article was first published on April 12th, 2019, and was last updated June 2022. The content of the past has been replaced with a…

May 2022 SEO Update

By Kristine Pratt / June 14, 2022

May saw the first Google Core algorithm update of the year. And leading up to it, we saw a bunch of ranking fluctuations indicating a…

How SEO and CRO Should Work Together

By Ashley Biggerstaff / June 8, 2022

This article was first published on July 15th, 2019, and was last updated on June 8th, 2022. Your business is your passion, your livelihood, and…

What is Local Search & Why Does It Matter?

By Maja Teagle / June 2, 2022

Nearly every business has heard of local search marketing, but what exactly is it and why does it matter? We’ll dive into this below and…

How to Optimize Images for Your Ecommerce Website

By Ainsley Merrill / May 31, 2022

They say a picture is worth a thousand words. Especially for ecommerce website images, it’s important to optimize these images for them to be successful.…

Google Releases May 2022 Broad Core Update

By Kristine Pratt / May 25, 2022

It has been six months since the release of the last core update from Google. Released today, Google has named the broad core update the…

How Much Does SEO Cost for a Small Business? Here’s What to Expect

By Matt Salzl / May 25, 2022

How much does SEO cost for a small business? It can vary depending on your business size and industry. We break it down in this article here!

Why You Struggle to Sell SEO

By Ainsley Merrill / May 23, 2022

As the modern business environment increasingly gets more digitized, SEO is pivotal in helping businesses make major strides in establishing a solid digital footprint. The…

How to Set Up Google Search Console

By Kristine Pratt / May 19, 2022

This article was originally published on June 10th, 2021 but was updated on May 19th, 2022. Google Search Console is a valuable tool for SEOs…

6 Top SEO Copywriting Tips to Rank Higher in SERPs (Search Engine Result Pages)

By Nicholas Rubright / May 16, 2022

Coming up with good content can be nerve-racking, but it doesn’t have to be. SEO copywriting helps you reach your target audience and rank higher…

April 2022 SEO Update

By Kristine Pratt / May 11, 2022

Another month, more SEO news and algorithm updates to keep track of. Read up here on the latest SEO news you need to know about.…

Common SEO Terminology: What It Means and Why It Matters

By Maja Teagle / May 5, 2022

Whether you’re just getting started with SEO (search engine optimization) or you just want to know more about how this specific solution benefits you, you’re…

SEO and Reputation Management: What’s the Difference?

By Kristine Pratt / May 3, 2022

Have you ever thought about how closely brand and reputation are tied together? I think back to high school where, almost no matter your social…

Outsourcing SEO Services

By Aaron Presbury / April 27, 2022

How do you make the most of your online presence? While you may consider creating an in-house position, outsourcing SEO services has many benefits, especially for small businesses. This article explains what to expect from outsourcing SEO services, the benefits it can offer your agency and clients, and the questions you need to ask potential partners.

Why SEO Building and Success Doesn’t Happen Overnight

By Kyle Southwick / April 25, 2022

When you launch a new business and website, your goal is to get as many potential customers as possible. Besides traditional marketing, organic search results…