Boostability
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T.J. Mitchell
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Articles By This Author

Should I Create an HTML or XML Sitemap?
- By T.J. Mitchell
- . July 22, 2016
As an SEO, many people ask me whether they should create an HTML or XML sitemap, and I’m shocked at how many times I come

The Return on Investment in Search Engine Optimization
- By T.J. Mitchell
- . May 31, 2015
Knowing the return of any business investment is critical to a company’s overall success. Business owners aren’t going to throw their hard earned money around

Boost Brand Awareness With SEO Keywords
- By T.J. Mitchell
- . May 17, 2015
On the surface, researching keywords to use for your SEO may seem like a simple process. In reality, however, there is a variety of factors

Do Schema.org Markups Affect Rankings?
- By T.J. Mitchell
- . March 23, 2015
In my last post on Rich Snippets, I briefly mentioned the website www.Schema.org. Today I want to cover the benefits of implementing Schema markup on

Rich Snippets: What Are They and How Do They Work?
- By T.J. Mitchell
- . March 9, 2015
Rich Snippets Rich snippets are everywhere on Google SERPs. They show us everything from reviews to recipes, but what are they, exactly? And why should