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Digital Marketing Industry News

Google Ads Limiting Search Term Reporting

As you know here at Boostability, we talk a lot about SEO. It’s our bread and butter. On our blog, we talk a lot more

google ads on tablet
Digital Marketing SEO

How Has Google Ads Changed in the Past Few Years?

Google launched AdWords in 2000 with just 350 clients on board as advertisers. This new platform revolutionized online marketing. By 2015, it was generating revenue

Girl Outdoors
Digital Marketing SEO

Paid Search vs. SEO — Can PPC Hurt Your Campaign?

The best website traffic comes from organic searches, which results from good SEO. Search engine optimization helps websites to rank on the first page of

Content Digital Marketing

Keeping Your Email Templates Fresh

A good email campaign can help you reach a global audience with ease. In most cases, your email audience is already engaged with your company,