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Discussing SEO With Clients: Why A Website Redesign Enhances SEO Strategy
Your clients would like to see optimal results for minimal work. For this reason, it can be difficult to convince them that a website redesign
What To Expect In Marketing For 2019
As we approach the end of another year, we all tend to look at everything we’ve accomplished during the past 12 months, and then see
Where to Shift Your Marketing Budget for 2019
Marketing objectives in 2019 need to ensure advertising models do not become obsolete. This can be the case with the introduction of ad blocking technology.
How to Grow Your Business with Boostability This Year
Many small businesses struggle to maintain a presence online. The result is that half fold within their first five years in business. To survive, small
How To Repurpose Content for Legendary ROI
One goal that all marketers should aspire to is improving return on investment. Strong writing, creative presentations, and beautiful videos are all great, but at
Trick or Treat SEO: Black Hat vs. White Hat SEO
When it comes to SEO, you have two options: trick or treat. By tricks, we mean black-hat tactics, which bring excellent results — for a
Don’t Troll the Wrong Customers: 5 Ways to Unmask Your Content to the Right Audience
Grabbing the attention of users who will never convert is a nasty trick — whereas attracting the right audience gives everyone a treat. With a
Two Content Marketing Tactics to Make Your Small Business Stand Out
In June 2018, I celebrated my four-year anniversary on one of Boostability’s copywriting teams. In that time, I’ve visited the websites for hundreds of small
5 SEO Trends for 2018 and Beyond
Do your SEO strategies fail to attract traffic like they used to? Perhaps you’ve slipped down the SERP, and you can’t work out why? SEO
Responsible Link Building – How To Recognize And Avoid PBNs
I get it – you want backlinks because backlinks are awesome. They arm your website with much-needed “link juice” that gives you more credibility with
Should You Write for LinkedIn or Your Own Blog?
In 2014, LinkedIn opened its publishing platform to all members, after initially only allowing a select handful of influencers to use it. Now, you can
July 2018 SEO and Social Update
I hope everyone is having a killer summer so far! We have been doing great when it comes to rankings. Here’s the SEO and social
