search sessions

How to Increase Sales and Regain Control of Your Brand on Amazon

COVID-19 has accelerated the need for e-commerce. In this edition of Search Sessions, GrayFalkon CEO Trajan Bayly and Pattern Chief Revenue Officer John LeBaron will talk us through critical steps you need to take to increase your sales and protect your brand from fraud. Read the Interview Here

About Gray Falkon

Gray Falkon has created the most effective, economical and scalable system to protect brands from illegitimate sellers on Amazon and other ecommerce platforms. Its proprietary brand protection enforces seller compliance with marketplace policies by engaging sellers and marketplace enforcement teams directly. Gray Falkon’s AI technology-backed process achieves unmatched results for large global brands and small brands alike.

About Trajan

Trajan Bayly is the CEO of Gray Falkon. He is an award-winning innovator across multiple industries, including e-commerce, Artificial Intelligence (AI), consumer brands, and health technology. Trajan’s leadership experience spans a wide spectrum, from startup technology companies to large, global organizations like Ernst & Young and General Electric. He holds an MBA from Duke University and B.S. in Psychology from the University of Utah.

About Pattern

Pattern is the industry’s premier partner for global e-commerce. With more than 500 employees across 18 global locations, Pattern uses its proprietary technology and data-driven insights to help brands attain profitable e-commerce growth on both their own websites as well as on global marketplaces such as Amazon, Walmart, eBay, Google, Tmall, JD, and MercadoLibre. Pattern provides full-service global distribution and logistics for marketplaces and D2C fulfillment. Pattern is currently ranked among the fastest-growing companies in the U.S. and is one of the largest e-commerce sellers globally.

About John

John LeBaron is the Chief Revenue Officer at Pattern and oversees go-to-market activities for the company and its partners. Prior to joining Pattern, John ran marketing for the Google Cloud business at Rackspace and has held a variety of global marketing roles with leading tech companies including Apple, Cisco, and Ciena. He holds an MBA from the Kellogg School of Management, an MSW from Columbia University, and a B.A. in Communications from Brigham Young University.

 

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