29 Jul Google’s Panda 4.2 Update – Discrete or Boring?
Boostability has an extensive database running numbers on over 17,500 accounts to help determine even the slightest change that may occur to website rankings. In fact, we can detect a Google algorithm change before Google’s official announcements. That is, until now. As part of Google’s goal to be more transparent with their customers, Google has taken the approach of letting people know about changes prior to each initiation. That means, we can expect less drastic surprises like the initial onset of Panda and Penguin, and predict more gradual changes that allow important web changes to be made over time.
In reviewing our accounts database, it is as if no update occurred. The past 11 days have been minor in overall ranking changes.
The metrics we monitor internally do not really show a ranking distribution that is consistent with a large update. An update will usually show a spike on a certain day or series of days. Rather, our ranking changes distribution graphic shows little fluctuation.
We will continue to monitor Panda’s impact and give updates as needed throughout the next 10 months.