search sessions

How to Dominate Your Local Competition in 3 Easy Steps

For local business, it’s one of the most important steps to make sure you stay on top of your local search presence to stay ahead of the competition. In this edition of Search Sessions we talk with Zeke Kuch, Co-Founder and CRO, and Danny Laneri, Director of Business Development with Swell - a leading online reputation technology platform. They'll walk us through how local businesses can modernize to attract and convert new customers! Read our overview of this session here.

About Boostability

Boostability is the Global Leader in Small Business and Partner focused White Label SEO. We offer affordable SEO specifically designed to meet the needs of small to medium-sized businesses. Our proprietary technology Launchpad tracks over 2.3 million keyword rankings per month which enables us to make SEO decisions based on millions of bits of information. Not only that, but we serve customers and partners around the world. We are in 17 countries, 9 languages and are quickly expanding. We get 86% of our customers on the 1st page of Google within 6 months, and got 78,000+ keywords on Page 1 of Google in 2020. Boostability is dedicated to helping businesses succeed online.

About Amanda

Amanda is the former VP of Marketing at Boostability. She joined the company in early 2019, bringing with her 15 years of marketing and public relations experience. Prior to Boostability, Amanda was Co-Founder and CMO of PromoJam, a Social Marketing Platform, acquired by Deluxe Corporation in 2014. Post-acquisition, Amanda became the VP of Marketing for Deluxe Small Business Services, overseeing Marketing and Product Marketing for their suite of digital products and services. Amanda began her career in NYC and LA, running PR for W Hotels Worldwide. Amanda also worked for an enterprise brand PR agency representing clients such as Converse, JVC, Ford, Too Faced Cosmetics and e.l.f. Cosmetics.

About Swell

Swell’s customer engagement tools help your local business grow. With Swell, you can easily generate reviews and offer convenient online experiences that attract new customers and keep them coming back.

About Zeke

Zeke Kuch is a co-founder and CRO of Swell. He is responsible for all growth operations of the business including GTM strategy, sales, marketing, and channel. Zeke has over 12 years in sales or sales leadership positions, primarily in software. Originally from Southern California, Zeke now resides in the Salt Lake area with his wife and 2 kids. He enjoys golf, mountain biking and snowboarding.

About Danny

Danny Laneri is the Director of Business Development at Swell. He focuses on growth initiatives for Swell ranging from strategic partnerships to integrations, and more. He brings a decade of experience in customer communication software as a service. When he’s not working, you’ll find Danny on a golf course, in the Utah mountains, skiing, or spending time with his wife and two kids.

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