keyword research
The New Landscape of Digital Visibility: Navigating the Be Found Framework (BFF)
The landscape of digital visibility is undergoing one of the most profound shifts since the birth of search engines. The era of traditional SEO, while still foundational, is no longer the singular pathway to growth.…
6 SEO Areas That Will Improve Your Videos’ Performance
In this guide, we’ll explore how SEO can boost your video’s visibility, focusing on six key areas that can enhance your video’s online profile and increase engagement.
How to Extract SEO Gold from PPC Keywords
It’s absolutely essential to diversify your SEO strategy. Here’s how you can get valuable SEO insights from analyzing PPC keywords.
The 3 Pillars of Organic Keyword Research
Want to kickstart your SEO strategy? Check out the 3 pillars of organic keyword research to improve your online visibility today!
How to Use Google and SEO to Improve Your Ecommerce Website
This article was first published on September 1st, 2020, it was last updated September 2022. The best ecommerce SEO strategy would include some very traditional tactics but there are some differences that you should consider.…
SEO and Reputation Management: What’s the Difference?
Have you ever thought about how closely brand and reputation are tied together? I think back to high school where, almost no matter your social standing, you wanted to make sure people liked you and…
SEO vs PPC Keyword Research: What’s the Difference?
This key difference between SEO and PPC has important implications for keyword intent. Let’s take a look at how SEO and PPC keyword research differs.
Search Sessions – How to Identify High-Converting SEO Keywords for your Website
This edition of Search Sessions talks about how to identify high-converting SEO keywords for your website with industry leader Semrush.
Amazon SEO and Listing Optimization Guide
Amazon has millions of products, hundreds of sellers, and millions of people visiting the platform every day. With these numbers in mind, every seller needs to find ways to make sure that their product is…
PR Boosting Your SEO Strategy
There are several different factors that affect your business’s overall success. As we continue to rapidly move forward into the digital world, it is very important for your business to not only have a digital…
How to Track Keyword Growth
Every SEO strategy has several key factors that lead to success in ranking on search engines. One of the most important pieces of that strategy is your keywords. A keyword best describes the content on…
Boostability’s Most Frequently Asked SEO Questions
Here at Boostability, we like to think we’re pretty good at this whole SEO thing. As we constantly talk to clients from around the world, we get a lot of similar questions and concerns. We…
Why You Need to Avoid Keyword Stuffing in Your Content
Choosing keywords for your SEO campaign can seem tricky. You want to choose the right keywords that benefit your page and start moving your website up in the rankings. But SEO is an end game.…
Why User Intent is Important for SEO
Keyword in the title? Check. In an image alt text? Check. High-quality, relevant internal and external links included? Check and check. You’re certainly on top of your SEO, but there might be one thing you’re…
Where SEO Fits Into the Digital Marketing Landscape
Search engine optimization is a holistic approach to improving a business’s online web presence. But while we believe SEO is one of the best ways to bring in new business and retain the customers you’ve…
Employee Spotlight | Talor Gatenby
Boostability helps businesses succeed online, and it’s only possible because of our incredibly talented workforce. Meet more Boost employees here, and find new ways to join our team here. Talor Gatenby, Closet Concert Pianist and Keyword…
What are Longtail Keywords?
Most people are familiar with the term “keywords.” This refers to specific words or terms you insert into your online content. The purpose of using such words is to help potential customers or clients discover…
5 Things Boostability Doesn’t Do (And 5 Things We Do)
When Boostability began in a basement back in 2009, our goal was simple: provide step-by-step SEO to small businesses to help them get found online. We’ve come a long way in the past decade, but…
SEO: A Marathon, Not a Sprint
While startups and corporate giants alike use the SEO process to improve search engine ranking with minimal expense, many have unrealistic expectations for their SEO campaigns. They envision reaching coveted first-page status in Google search…
Major Changes To Google Keywords
In the summer of 2016, Google announced that it would be showing ranges for Search Volume rather than detailed numbers. Just recently, these changes have shown up in various reporting systems including our own. As…