Over 70% of US consumers seek services and products online. The prevalent search of shopping content on the internet has made a website a must-have for all current business people and business enthusiasts. But did you know before keeping up with these trends, your website should be able to rank well in search engines such as Google to attract more traffic? This is where the white label SEO audit comes in. Let’s get started!

What is a White Label SEO Audit?

The process includes seeking the services of digital marketing agencies providing SEO services under its brand, but the outcome is fulfilled through a third-party consultant or freelancer. The technique provides a cost-effective way to diversify a range of services offered, meet demand, or fill skill gaps.

White Label SEO audit conducts an in-depth analysis of a site’s visibility and evaluates its SEO potential. With the advancement of technology, the process need not be an uphill task as many tools can help get your site on the top 5 list on search engine results pages (SERPs). But what is challenging is settling for what serves your interests best. This white label SEO audit checklist lets you make better, informed decisions.

What are the Aspects to Consider when Choosing a White Label SEO Audit Tool?

When settling for a tool, seeking the most popular SEO function to white label is important. Some of the trending features include but are not limited to:

  • Web traffic analytics
  • Keyword research and tracking
  • Site auditing
  • Research, tracking, and monitoring of competitors’ sites
  • SERP analytics
  • Website auditing
  • Digital marketing analytics
  • Web traffic analytics
  • Backlink check
  • Rank tracking

The bottom line, an SEO audit tool should fulfill the tasks it’s meant to accomplish.

10 Top White Label SEO Providers

1) SE Ranking

This budget-friendly, all-in-one SEO tool is tailored for agencies and is arguably one of the best platforms in the game. It packs crucial SEO tasks such as rank tracking, website audit, backlink checking, keyword research, competitive analysis, and more.

The tool provides customized solutions for digital agencies, SMBs, and entrepreneurs. Regardless of how many projects you’re working with, the tool is designed to perform the tasks seamlessly. The white label SEO audit tool doesn’t require hosting, allows you to upload a custom logo, select color schemes, add headers and footers, facilitates user management, and more.

Pricing policy comes in business and pro versions. On signing up, you get a 14-day trial period.

2) SEOToolSet

The white label SEO dashboard hallmarks the features that you may require to improve your website’s visibility. Some of the main features the platform hallmarks include website auditing, keyword research & tracking, SERP analytics, web traffic analytics, backlink checking, and more. The white label SEO audit tool provides both SEO service and SEO training for professionals.

Even better, the SEO tool is among the lowest pricing dashboards. SEOToolSet costs $24.95/month per project, and the package can be used by unlimited users. Free trials are also available for 7 days.

3) SEMrush

SEMrush entails a SaaS platform that focuses on Google Ad campaigns, keyword research, and competitor analysis, just to mention a few. it is tailored to maintain and formulate Google campaigns while improving digital marketing undertakings.

It’s best for people seeking specialized white label custom reports and not for users looking for a wide range of features. It’s also a logical white label SEO audit tool for people already using the SEMrush platform.

The agency Growth Kit goes for $100 per month. Their other paid plans, which include Pro, Guru, and Business, cost $119.95, $229, 95, and $449.95, respectively. The tool comes with free trials.

4) Raven Tools

This popular white label SEO dashboard comes with a variety of features which include but are not limited to keyword research, backlink analysis, competitor analysis, rank tracking, web auditing, and more. The platform also offers customer training and support.

The tool is ideal for people who require reliable reporting in an all-in-one platform. When it comes to pricing, Raven SEO Tools is quite affordable.

The pricing comes in various plans, including Small Biz, Start, Grow, and Lead, which cost $39, $79, $139, $249, and $399 per month, respectively. Free trials are also available.

5) WebCEO

WebCEO’s white label features are encapsulated in the platform’s Agency Unlimited plan. The powerful all-in-one SEO platform is tailored for agency-level analysis and lead and report generation through functional features such as technical auditing, SEO analysis, Backlink checking, keyword research, social media analytics, and more. The trusted white label SEO audit tool has more than 1.5 million users.

The tool is tailored for people wishing to spend more while getting value for their money. The Unlimited Agency plan comes at a staggering $99 per month with a $20 additional payment if you opt-in for the white label domain feature. A 30-minute free demo and free trials are available.

6) Moz Pro

The white label SEO dashboard is a do-it-all software tailored to drive quality traffic to your website and help you rank better in search engines. The tool hallmarks rank tracking, link analysis, and keyword research. The tool also can be used for customer support and training.

The tools allow you to understand how people are searching for your products or services. The pricing for all plans entails 24-hour online support. The plans include Standard, Medium, Large, and Premium, which cost $79, $143, $239, and $479 per month, respectively. A 30-day free trial is also available.

7) AccuRanker

Do you wish to grow your organic traffic and have an edge over your competition? AccuRanker is amongst the world’s fastest ranker hallmarking features such as SERP feature tracking, share voice, competitor tracking, SERP history, desktop, mobile, and local results, Integration with Google Analytics and Google Search Console, historical search volume, and more.

It’s an ideal tool for users who wish to generate customized reports that integrate their data preferences and logos while sending them automatically to their clients. Pricing is tailored as per the keywords, with 1000 keywords retailing at 99 EUR per month. AccuRanker also comes with a 14-day trial period.

8) Wincher

Wincher is a white SEO label audit tool that tracks their clients’ ranking in search engines. The tools hallmark a variety of features which include but are not limited to website ranking, competitor tracking, keyword research & grouping, local rank tracking, keyword ranking updates daily, one-page SEO core, and website ranking.

Even better, all this data is beautifully presented in white label reports that you can either opt to send manually or automatically to your customers. The platform is best suited for people who wish to conduct exclusive rank tracking on budget.

The paid plans come in Business and Enterprise packages, which cost $74/month and $289/month, respectively. Always remember discounts depend on the duration you wish to pay for. A 14-day free trial is also available.

9) DashThis

DashThis is an awesome, attractive, and easy-to-use dashboard tool. What makes it the ideal tool is the incredible marketing reporting feature that pulls key marketing KPIs. The white SEO label audit tool hallmarks template & page cloning options, merges data from various sources into one report, distributes reports via URL, PDF, or email, and provides unlimited data sources & users, just to mention a few.

The pricing policy tailors three different plans: the professional plan, the business plan, and the standard plan costing $129/month, 249/month, and 399/month, respectively. All these plans come with a variety of color schemes and logos to choose from. Discount depends on how long the duration you’re paying for. For instance, someone paying for a year will be charged less than a person paying for a monthly package. A 15-day trial is also available. DashThis also has a 15-day free trial.

10) Reportz

Reportz entails a highly intuitive dashboard hallmarking PPC, view SEO, & ranking, unlimited widgets, a custom widget builder that filters, predefined templates, report automation, and more. This white label SEO audit tool is for people seeking custom pricing based on how many dashboards you require.

As we’ve mentioned, pricing policy is based on the number dashboard you want and you can either pay monthly or yearly.

Building Your SEO with Boostability

For SEO audits, there are a variety of tools that you can use out there. When settling for an option, it all depends on what you intend the tool to achieve for your website. But always remember to choose a white label SEO audit tool with various features.

If you’re in need of a white label SEO provider, Boostability can help! Boostability will support you and your clients and deliver data-driven SEO strategies to increase your client’s online presence. Our white label SEO services are tailored to meet your client needs, all under your brand. Learn more today!


Ansley is the former Content Marketing Manager at Boostability. Since graduating from Utah State University with two degrees in Communication Studies and Journalism: Public Relations, Ansley specializes in creating engaging and informative SEO content for readers, customers, and partners through different marketing channels. Along with creating new content, Ansley works to keep content organized and creates and executes new content strategies. When she’s not writing, she loves to travel, visit National Parks, and loves all things Disney.