SEO
Do You Know What the Most Visited Social Network Is? Guess Again.
For a long time, Facebook was the most visited social network, but it has actually been overtaken by another. In fact, this isn’t even a recent development. Facebook was first passed over a year ago! So which network is it? Most people wouldn’t be surprised to hear the answer, yet probably wouldn’t have guessed it…
Read MoreThe Truth About Domain Names And Your SEO
A domain is a readable/recognizable address for a website, also called a URL. The domain allows you to access the location of a website. Domains are to IP addresses as business names are to addresses. When you talk about visiting a place, you don’t usually say you’re heading to 102 Main Street–you’re much more likely…
Read More10 Tips For Making Your Blog Work For You
“My brain hurts!” Have you ever uttered those words while staring at your computer screen? You’ve got a blog to write. Success demands that your blog gets frequent attention. It needs fresh content regularly, but how do you keep writing when you’ve exhausted all of your ideas? Wouldn’t it be nice if your blog worked…
Read MoreSMX Presentation: Search Engine and Mobile Marketing in China
Highlights: This is truly China’s mobile internet era: there are 600 million smartphone users in China,and in 2014, 1 in 3 Chinese people bought a new smartphone. Baidu is the #1 Chinese website and it has 680 million users and a search volume of 10 billion. Baidu is dominant in mobile search, with 72% of…
Read MoreLocal Takeaways from SMX Advanced 2015 | Seattle
Having attended the SMX Advanced Conference in Seattle, Washington during the first week of June, I came home with some great insights into the current and future state of local search marketing. Here are a few of the key takeaways from the advanced search conference and what the industry experts had to say. Mobile Popularity…
Read MoreGoogle Update from SMX Advanced: Transparency, Future of SEO, and Crawlers
I’ve recently returned from SMX Advanced in Seattle, where the Boostability team gleaned some great information about Google’s intentions for SEO and SEM. We gained valuable knowledge at this conference regarding what the future of SEO might look like, and these predictions were backed by insights about Google bots (spiders) and how they will function…
Read More3 Steps to Developing an SEO-Friendly Website
When building your website, always keep two things in mind: The user and the search engines. The User is the individual visiting your site. They want to see what it has to offer—whether that’s a product, advice or a service. The Search Engine is what brings the User to your website. It crawls your site to catalog and index the content…
Read MoreHow to Remove Your Information from the Google Index
Admit it. At one point or another, you were curious enough about your online presence to Google your own name. You might have been delighted to see your resume pop up or a newspaper article mentioning a prestigious accomplishment. Or you may have noticed an embarrassing picture or comment you left that could affect a…
Read MoreThe Return on Investment in Search Engine Optimization
Knowing the return of any business investment is critical to a company’s overall success. Business owners aren’t going to throw their hard earned money around without knowing if they are going to get something back. Those who recognize this are going to be particularly successful in their working lives. Unfortunately for many SEO campaigns, calculating the…
Read MoreOnsite Blogging Affects Keyword Rankings
As digital marketers, we have long since theorized the value of onsite blogging as an SEO ranking factor. Coming to such a theory was easy as Google has made such a big emphasis on content. It also helped that Google liked fresh content as well. For many local businesses, the way to add content and…
Read MoreBoost Brand Awareness With SEO Keywords
On the surface, researching keywords to use for your SEO may seem like a simple process. In reality, however, there is a variety of factors to keep in mind in order to get the best return on your work. It’s very important to make sure you don’t fixate on any one keyword before the entire…
Read MoreAll About Header Tags and SEO
LARGE PRINT DRAWS ATTENTION! Newspapers use headlines as a way of drawing attention and summarizing the smaller print that follows. We’re going to talk a little bit about header tags or “H tags” and how to use them to help your website. In the early days of the Internet, there were no fancy ways of…
Read More3 Steps To Know If Google’s Mobile Update Affected Your Website
Chances are, you heard about “Mobilegeddon,” the much-anticipated update to Google’s algorithm that took effect on April 21. Even though the update hasn’t shown itself to be nearly as earth shattering as its nickname implies, making your site mobile-friendly is still an extremely important initiative for your business. As Boostability CEO Travis Thorpe puts it,…
Read MoreGoogle, Bing, and Yahoo— Part 2: Why Google is King
Get caught up by reading The Difference Between Google, Bing, and Yahoo Part 1. Recently we published an article about the differences between Google, Bing, and Yahoo search engine results pages (SERPs). The post focused on the actual search differences, features, and results on the SERPs. For some searches, Google is clearly better. For some…
Read MoreGoogle’s Mobile Algorithm Update Is Here!
Google Announces New Mobile Algorithm To Be Released TODAY! Your website needs to be mobile friendly. Here’s why: On February 26, Google announced that its upcoming algorithm will weigh the mobile-friendliness of websites. Even if your website looks decent when you view it on your phone, it may not be optimized according to Google’s specific…
Read MoreGoogle, Bing, Yahoo — Was ist der Unterschied?
In der Suchwelt geht nichts an Google vorbei. Google ist ein sehr bekannter Name und dieser allein wurde schon zu einem Verb geformt, genau wie etwa Skype und Facebook. In der Welt des SEO nutzen manche den politisch korrekten Ausdruck „Suchmaschine“, wenn sie Google, Bing oder Yahoo meinen, aber wem wollen wir hier etwas vormachen?…
Read MoreBlack Hat SEO…resist the Dark Side you must
Explore the dark side of SEO, from ranking drops to deindexing, and learn how black hat tactics can trigger penalties and wipe out your visibility.
Read MoreSo You’ve Reached First Page Rankings on Google – Now What?
Have you been utilizing Search Engine Optimization (SEO) services that brought you first place rankings on Google? If so, maybe you’ve started to wonder, “Now what?” or “Do I still need my SEO service?” For a lot of small business owners or executives, it’s common to question the on-going cost of SEO, especially if it’s already…
Read MoreDo Schema.org Markups Affect Rankings?
In my last post on Rich Snippets, I briefly mentioned the website www.Schema.org. Today I want to cover the benefits of implementing Schema markup on your site and hopefully answer one question: Does implementing Schema.org on my website help me rank better in the search results? Schema.org Schema.org is a joint venture by Google,…
Read More5 Signs Your SEO Strategy is Outdated
In the SEO market today, Boostability handles a wide variety of business verticals and websites. From acupuncture to industrial welding, we deal with it all. As we manage customers’ websites, we have to handle any past SEO efforts. Consequently, we often come across old tactics that were useful at one point in time, but just…
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