SEO
Top Stats for Local Search
Local search refers to any online search that includes a location. Consumers use this primarily when they are looking for products and services near them. Which makes sense as most of their results are showing them places within 1-10 miles of their location. Searching based on location allows consumers to weigh their market choices on…
Read MoreOctober 2017 SEO Update
There’s a lot of good news for the month of September! For starters, it was yet another overall positive month for Boostability SEO performance, with 26/30 days of positive rank changes. For this month’s update, I want to discuss our general ranking trend for most keywords and give some context and detail to what we…
Read MoreWhy SEO is Essential for Small Business Growth
Creating a successful small business requires careful use of every available resource. It also requires you to make the most of current technologies, especially when it comes to marketing. Modern small businesses who want to stand out from the pack must use digital marketing to increase their visibility. 82 percent of customers conduct research online before…
Read MoreHalloween Marketing Tricks That Will Give You a Treat
Consumers are not the only ones who can receive treats at Halloween. Whatever your business, you can use tricks to deliver your message to a wider audience and increase sales. 1. Share the Halloween Spirit If you sell costumes, candy, or decorations, Halloween is easy. However, the majority of businesses provide products and services that…
Read MoreSeptember 2017 Social and SEO Update
Welcome to the social and SEO update for the month! Keyword Rankings in August Overall, we had a very positive month for customers’ keyword rankings! To give you an example of our success, we had 27 of 31 days where we saw more positive ranking movement than negative ranking movement. During the month of August,…
Read MoreHow To Test Your Website’s Mobile Usability With Google
For tips on how to test your website’s usability from a variety of mobile devices, follow these various directions below. How To Use Google Search Console To Test Your Website’s Mobile Usability Login to Google Search Console www.google.com/webmasters Click on your website (learn how to set up Google Search Console here if you haven’t done…
Read MoreBoost Your Online Sales: 5 Techniques That Work
We’re constantly being told that we can make a high income just from selling products in the comfort of our own home. However, the eCommerce industry is insanely competitive. You’ve probably seen the stats – 80% of eCommerce stores fail within the first 18 months. It’s a high number, and the truth is that without…
Read More4 Ways to Increase Profits From Your e-Commerce Site
Starting your own e-Commerce store has become easier than ever. Especially with the emergence of platforms like Shopify. But as a web entrepreneur, it’s imperative that you focus on marketing your business. If your store already has a loyal following who drive traffic to your stores, and make purchases, then great! But if you’re looking…
Read MoreThe State of VR and the Challenge for Marketers
By next year, Google will own 80% of the search market. As the world moves forward in technology, search terms will fall in line with voice commands and the way we view the internet is up to the imagination. From wearables – watches, glasses, contacts, and armbands – to holograms, we can only assume the…
Read MoreAugust 2017 SEO Update
In July we followed our typical trend of mostly positive movement. We saw consistent downward movement in our average ranking (which is what we want to see, because it shows the rank is getting closer to #1). We did see a few spikes which are believed to be algorithm updates. One of them was very…
Read MoreSEO and PR: Two Peas in a Pod
The more I read about the “latest SEO tips,” the more I feel like I’m reading about good, old-fashioned PR. Honestly, off-site SEO (link-building, content marketing, etc.) strategies sound more and more like digital PR and modern adaptations of PR strategies that have been used for decades. SEO and PR are increasingly overlapping marketing activities.…
Read MoreWhat Can Boostability Do That Others Can’t?
The SEO landscape is choc-o-block with agencies covering every industry, niche, and business type under the sun. The SEO industry is worth upwards of $65 billion and is continuing to grow. With this intense, competitive landscape of SEO agencies, choosing the right agency for your business is truly a daunting task. This is especially true…
Read MoreJuly 2017 SEO Update
June was an eventful month for updates and SEO news. First off, SMX Advanced was held, which is a conference where advanced SEO tactics and news are shared. We also saw some Google algorithm updates. Lastly we completed a few tests for new products. Here’s an overview of the highlights: SMX Advanced This was a…
Read More6 Smart SEO Tips to Keep Your Traffic When Redesigning Your Website
Redesigning your website might be a great way to attract more customers and boost your business but it might also cost you a lot. If you’re about to revamp your website, you should know that you might lose some of your natural search traffic. Confused about the topic of SEO and website redesign? This post…
Read MoreBoostability’s June 2017 SEO Update
May was an eventful month for us. There was a Google algorithm update, a major industry report was released, and Boostability’s SEO trends remained positive. Here’s an overview of the highlights: Google Algorithm Update The big news this month is that Google released a major algorithm update on the 17th of May. While we’ve been…
Read MoreWhy Partner With Boostability?
As a digital services provider, you understand the importance of SEO and online marketing for small businesses. Unequivocally, small businesses must have a strong online presence. It’s not enough to have a website if it’s buried, pages deep, on a Google search. At Boostability, we provide full-service white label SEO services to partners world-wide. Our…
Read More75+ Kick-Ass SEO Tips for a New Website Launch [Infographic]
Nirav Dave Founder | Capsicum Mediaworks, LLP Website: www.capsicummediaworks.com [email protected] For those who are just starting out in the online world, SEO or search engine optimization can be tricky. It involves a lot of ranking factors and comprises both on-page as well as off-page techniques, and as such, mastering them can at times be a little too tedious.…
Read MoreSEO: From Rankings to Revenue
SEO is a versatile marketing activity that can help you increase brand awareness, manage your reputation, increase web traffic, drive leads, increase conversions, and boost sales. How does SEO accomplish so much? Proper SEO strategies focus on long-term gains through sustainable activities which boost your website rank in the SERPs. Better rankings increase your presence…
Read MoreWhy Local Search Should Be a Part of Your SEO Offering
Small businesses need to be use local search to connect with potential customers in their area. Almost half of all Google searches feature local search terms — all these are users looking for businesses near them — and sales are often immediate. Around half of consumers visit a local store on the same day they perform a…
Read MoreSEO Keyword Best Practices
Keywords are one of the most critical aspects of on-page SEO. Without them, users are unable to find your content through online searches. This means they may arrive at the sites of your competitors without ever learning about your business. As Google updates its algorithm to better help users find quality information, keyword best practices…
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