Why offer online marketing?
Broadcast sales and marketing are excellent sources for business to establish a recognizable brand name – locally and internationally. In this digital age, no one can deny the power of search. The question is, have you ever considered how powerful your advertising is to search engines?
Today, consumers see a commercial or hear an advertisement with the intent of looking it up online. The problem is, by the time they reach an Internet browser they’ve forgotten the company name or web address entirely. Rather than give up on the forgotten, they search! In fact, whether the company is well-remembered or lost in the realms of short-term memory, over 80% of Internet users actively search for a product or service online before purchasing. That’s where we come in!
Boostability helps broadcast companies provide a suite of digital marketing solutions aimed at increasing the online presence for a business or brand. As a broadcaster guiding users to online searches every day, offering a complete package for search engine optimization will provide your clients with the ability to capture their audience through radio sound, television watching, and Internet searching.