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How to Create a Video Content Strategy
SEO isn’t just a big deal for blog posts. SEO is equally important for videos. Here’s why: The world’s second largest search engine isn’t Bing
Long-Form Content: What Is It and How Does It Impact SEO?
Various factors play a key role in your website’s SEO and overall ranking. But perhaps one aspect that can have an interesting impact on your
User Experience and SEO: What You Should Know
Google considers many factors when ranking sites, such as link building, keywords, and high-quality content. Traditionally, marketers stuffed web pages with keywords to rank well
How to Turn Client Testimonials Into SEO Wins
You noticed that every successful business has an excellent customer testimonial page on its website, which isn’t a coincidence. Positive and unbiased reviews of your
What Makes an SEO-Friendly Landing Page?
As people peruse internet pages, they navigate a lot of noise and distractions. Therefore, you need strategies that clearly communicate your value proposition to prevent
February 2022 SEO Update
February saw a final rollout of the Page Experience Update and other suspected algorithm updates from Google. In addition, we saw changes to local search
Can SEO Work for Franchises? Local SEO Challenges & Opportunities
Disclaimer: This article was originally published in 2019 and was recently updated in March 2022 to reflect the latest, accurate information. A sometimes overlooked part
Why Link Building is Crucial to the SEO Process
This article was originally published on September 21st, 2020, and was last updated February 2022. Did you know, link building is one of the most
What You Need to Know About Ranking on Other Search Engines Besides Google
At the moment, you have a handful of search engines now that do what dozens did when the internet first rose to power. Google still
Ecommerce SEO Mistakes That Hurt Your Website (And How to Fix Them)
In light of recent events, ecommerce has proven to be essential for consumers world-wide and the demand for online shopping has significantly increased. It’s predicted
November 2021 SEO Update
As we’re nearing the end of the year, November brought another series of updates and major announcements that caused significant changes within the industry. And
2022 Digital Trends Report – Expert Predictions You Need to Succeed
After a year of changing consumer and business dynamics, 2022 is shaping up to be a unique year for marketers. In this article, we talk
