Website
3 Steps To Know If Google’s Mobile Update Affected Your Website
Chances are, you heard about “Mobilegeddon,” the much-anticipated update to Google’s algorithm that took effect on April 21. Even though the update hasn’t shown itself to be nearly as earth shattering as its nickname implies, making your site mobile-friendly is still an extremely important initiative for your business. As Boostability CEO Travis Thorpe puts it,…
Read MoreGoogle’s Mobile Algorithm Update Is Here!
Google Announces New Mobile Algorithm To Be Released TODAY! Your website needs to be mobile friendly. Here’s why: On February 26, Google announced that its upcoming algorithm will weigh the mobile-friendliness of websites. Even if your website looks decent when you view it on your phone, it may not be optimized according to Google’s specific…
Read MoreI Need a Website. Now What?
You know your business needs a website. Printed yellow page ads, newspapers, and other forms of print advertisement just aren’t what they used to be without offering more marketing solutions that pertain to the here-and-now. When someone wants information, they pull out their smart phone or laptop and invoke the magic word: Google. Thus, a…
Read More4 Tactics for a Successful ‘About Us’ Page
When people visit your company’s website, one of the first places they’re instinctively drawn to is the ‘About Us’ page. Visitors want a quick guide on who you are, what you do, and the qualities that make up your team. The ‘About Us’ page is relevant in educating consumers about your business’ brand and services…
Read MoreThese Holiday Statistics Might Surprise You [Infographic]
2014 Holiday Shopping Statistics Overall, commerce is predicted to grow 16.6% this holiday Tweet This 23.7% of this year’s total retail sales will be ecommerce driven in the USTweet This 33% of holiday sales this year will happen on a Mobile deviceTweet This Almost 95% of shoppers are compelled to buy because of a saleTweet…
Read MoreSurviving the Holidays: A metaphoric way to prepare your website for the holidays
Preparation When it comes to surviving the holidays there is a secret to keeping your cool and coming out ahead. The simple step to keep your holidays happy is preparation. There is no greater feeling than being stress free and enjoying your time with family and friends. This is especially true if you own a…
Read More5 Ways for Your Business to Ring in the New Year
With Thanksgiving now past and Christmas rapidly approaching, the time to start promoting your business online was yesterday. Though your current holiday sales and marketing campaigns are still important, it’s time to start focusing on your plans for next year. From website optimization to charitable giving, with a little preparation and planning, you can ring…
Read MoreHas your website been manually penalized? Now Google tells you.
One of the most common questions we hear from website owners who are considering SEO services is “How do I know if I’ve been penalized by Google?” Thanks to a new feature in Google Webmaster Tools this question has now become a lot easier to answer in a definite fashion. In continued efforts to keep…
Read MoreA Call to Action: Turning Visitors into Customers
Click here. Start your free trial. Download now. You see phrases like these on sites all over the Internet. What you probably didn’t know is that this type of phrase has a name: a call to action. This is the part of a webpage or any advertisement that is meant to urge users to do…
Read MoreSite Architecture: Creating a Structure that Thrives
Unfortunately, for a lot of websites out there, site architecture can be somewhat of an afterthought. After all, if you’re selling a phenomenal product, shouldn’t it sell itself? Even if you have fantastic content on your website, good site structure makes a huge difference. Imagine for a moment you’re walking into your favorite grocery store,…
Read More