Digital Presence Growth is a Must in 2021

small business online presence

It’s that time of year when we start to look ahead to the new one and start to plan on how we’re going to make some wins for our business in the coming months. Of course, you can never have a foolproof strategy. Life will always throw its famous curveball and mess up even the…

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Best People to Target for an SEO Campaign

Digital marketing. Businessman touching darts aiming at the target center with icon network connection. Business goal and technology concept

There’s a lot of moving parts when it comes to creating an effective SEO campaign for your business. One of the most important factors within an SEO campaign is your audience. Narrowing and targeting a select audience can be a difficult task. Here at Boostability, we know how to target the right audience that is…

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Google Analytics Updates and Why You Need It

Google Analytics Data Decisions

In mid-October, Google released a series of updates. It minorly affected the search algorithm. But a lot more attention went to Google Analytics. They say it has “machine learning at its core”, and allows anyone with it installed on their site to better track data which provides better ways to make data-driven decisions.  Why update…

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Why Am I Not Ranking?

Critic puts the fifth star. The concept of the rating of hotels and restaurants. The evaluation of visitors. Quality level, good service. Best customer rating. Feedback. Satisfaction

In the SEO world, probably one of the most frequently asked questions is “why am I not ranking?” This question comes at various stages of a campaign. Perhaps at the beginning as someone tries to figure out why they’re not getting customers or showing up in search results. Maybe it’s a couple months in as…

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2020 SEO Trends – Secrets to Year End Success

2020 seo trends

It’s likely that we’ve all seen the meme around social media that says that in 2015, NONE of us guessed right in what we would be doing in 5 years. For both good and for bad, 2020 has left an impression on all of us. And as we head into the holiday season and end…

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What Should I Expect from my SEO Agency

what-should-i-expect-from-my-seo-company---a-relationship-story

Have you ever thought of your business interactions as a relationship? Essentially every single business transaction or interaction between you and another business is a relationship. Some may be short lived, like the relationships when you’re just making a quick purchase. But the ones you work on for years as you improve your own business…

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The SEO of FAQ Pages

the-seo-of-faqs

Business websites have very similar structures. You often see product pages, CTAs, About US pages, and FAQs. These all serve their own purpose and have their own importance to a website structure but one that is often implemented poorly is the FAQ page. Here we will explore how webmasters can utilize a FAQ page to…

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Map Packs and SEO. How do they Go Together?

map-packs-and-seo---how-do-they-go-together

2020 has seen the rise in a lot of things. Rise in social media usage, streaming services and entertainment options, and in time spent at home. In the digital marketing world, we’ve also seen a dramatic increase in the need for local SEO. And a big part of that is making sure your website, your…

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The Rise of M-Commerce in Europe

the-rise-of-mcommerce-in-europe

Mobile use has spread rapidly around the world. Today, it is estimated more than 5 billion people have mobile devices, with smartphones making up more than half. And it’s easy to see why smartphones became so popular. With advances in technology, many programs and tasks you could only perform via laptop or desktop, you can…

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What Happens When I Stop an SEO Campaign?

We’re an SEO agency, of course we want you to take advantage of the opportunity that SEO can provide for your website and your business. But through our blog, we also want to help you understand the ins and outs of SEO. We’ve been in the business for a long time and we’ve seen it…

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How Local Review Management Can Help Your SEO

Keys? Check. Wallet? Check. 5-star guac and queso? Double check. If you’re anything like me, before heading out on the town you like to see what restaurants are nearby. And if you’re even MORE like me, you want to know that not only will food be easily accessible, the food is GOOD. Not 2 or…

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Things to Consider When Partnering for Your Business

Very rarely can businesses survive just on their own. Successful businesses are made up of successful partnerships that help them along the way. That’s what we do at Boostability. We provide SEO at an affordable rate so our partners can offer a new and affordable product to their customers that can really help their small…

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The 15 Questions to Ask Your SEO Prospects

Of course we all want every single sales call to close. Who doesn’t? But That’s unfortunately not how it works. And sometimes not every single potential customer you talk to is a good fit for your company. And that’s ok. Every customer has specific needs, and sometimes they need to go other places in order…

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Making an SEO Product Profitable for Your Agency

A dollar invested in search engine optimization doesn’t turn into new customers and new revenue overnight. It’s a process that takes time. But if you stick with it, your investment will pay off. In fact, if you sign up through Boostability, we can have you selling a high revenue product within a week. With that…

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Do I Want More Website Leads or More Traffic?

Leads versus traffic. It’s an eternal battle to improve your digital numbers. Both have their pros and cons. More traffic means more exposure for your website and your business. More leads mean more business through the door. But which one is better? Let’s go through the list and talk about how to maximize reach in…

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The Best SEO Strategies for Business Verticals During COVID-19

A woman works for her SMB on a laptop.

Boostability services a lot of small business types, and we know just how hard the COVID-19 pandemic has hit our SMB clients. In a recent webinar, we covered several different verticals and explained basic SEO strategies you can use to find success even when the markets seem uncertain. Read below for certain industries where we…

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