Digital Marketing

Google Adwords is a must for anyone that is looking to make an impression in the digital advertising world.  Adwords continues to improve upon their features, and are always introducing new features in order to keep up with the constantly evolving digital space.  To get the most from your Adwords account, you should be using…

While every for-profit business is unique, all have one thing in common. The goal of making profits of course! A survey of 1,000 small business owners who earn at least $250,000 or more per year showed that 72% of them consider growth a priority.  They want to continue to grow and increase their bottom line.…

You’re about to start blogging? Awesome. Hubspot reports that 81% of companies consider their blogs “useful,” “important,” or “critical”. However, it’s important that you blog the right way in order to keep readers engaged. In doing so, you will bring in more customers and make those customers increasingly loyal to your brand. So the question…

You may already be blogging for your business.  Awesome. You may not yet.  That’s okay too. Whether you’re just starting, or you’re already in the blogging game, it couldn’t hurt to get some guidance on how to think of blog topics. Let’s face it, even the most creative people get writer’s block.  It happens. We’re…

As a content marketer you need to be able to handle multiple aspects of your job such as writing, content curation, social media activity, while at the same time developing your business. All of this can be a little too much at times, which is why you might benefit from finding a content writer to…

Small businesses are already affected by the AdBlock plugin. What if an ad blocking browser decides to step up the game? What Is Brave? Brave is a browser intended to be the solution to problem of many ad publishers online, with the advent of AdBlock. Their mission is to save the web with their innovative…

When it comes to marketing, we’ve seen a pretty drastic shift in what customers like and respond to nowadays. Traditional marketing involves pushing yourself in front of customers. If you could do this enough, people would eventually turn to you and buy your services. Today, most people dislike and distrust ads or companies pushing themselves…

Constantly coming up with new and engaging blog topics is no easy task, especially when you’re running a full-time business. Blogging is a form of marketing and like any good marketing initiative, it be must created to reach an objective. In today’s article I’ll suggest themes you can blog about and which objectives these themes…

People, especially millennials today do not fear of sharing their personal information with the brands which provide them the services. They provide the data without caring because they expect a lot more from them. They feel comfortable in sharing their data because they get the automated experience. While giving away their personal information they expect…