Boostability
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Do I Want More Website Leads or More Traffic?
Leads versus traffic. It’s an eternal battle to improve your digital numbers. Both have their pros and cons. More traffic means more exposure for your
How to Choose the Right Images for Your Site
In our social media world, millions of people spend hours trying to get the perfect picture to post online to share with their followers and
5 Reasons You Should Update Your Old Website
Ever wondered if it is time to update your website but haven’t seen a good enough reason to do it? Do you think it’s not
Key Metrics To Track To Determine If Your Website Is Successful
The internet revolutionized how consumers make their purchases, which means your website is more important than ever. It’s not just online shopping, either. Studies show
Common Website Header Requests and Why You Should Avoid Them
As a website designer and strategist, I see many requests come through from our small-business clients asking to make changes or add an element or
7 Types of Videos to Enhance Your Landing Pages
There’s one undeniable fact that any first-rate marketer can’t afford to miss in 2020: Video content is a must-have for every marketing campaign. And I
New Year, New Website: How To Update Your Website and Why
You may be noticing marketing and business news websites summarizing the trends of 2019. More proactive sites have already started offering their predictions for 2020.
How Reputation Management Keeps Small Businesses Ahead of the Competition
The age-old adage of “Good things come in small packages” can seem incredibly trite to the average small business. The term itself seems to suggest
11 Things Every Web Designer Needs to Know About People
I recently finished the book 100 Things Every Designer Needs to Know About People by Susan Weinschenk, Ph.D and decided to write a TL:DR version
You Ain’t Got No Alibi: How to Fix Your Ugly Website
A good website is a mix of elements that are both functional and artistic. You want to turn your website visitors into customers, but you
Website Design Affects SEO. Here’s How.
When it comes to SEO, few people consider how design affects ranking. In fact, even when told that it does, it may not seem to
How to Simplify Content Marketing for Small Businesses
Marketing agencies and partners work hard to offer services to their clients, but doing it all yourself can seem a daunting task. You may dream
