Posts Tagged ‘Boost SEO’
8 Tips on Designing Landing Pages That Retain Customers
If you want to drive sales of a marketing product or service, no tool works quite as well as designing landing pages. This standalone web page serves no purpose other than to sell that single thing. It doesn’t link to other pages. It’s not a product page. It’s a mini celebration for this one product.…
Read MoreDigital Marketing Strategy Approach for 2019
Your digital marketing strategy approach should be different in 2019. Every digital strategy boils down to increasing customer expectations and the consumption of information. The digital world is a busy place but creating sound digital plans is not as easy as it seems. Brands often stumble when they aspire to reach new heights with expansive…
Read MoreSEO Acronyms Your Small Business Owners Need To Know
As marketing specialists, we know that equipping small businesses for success begins with helping them understand the basics of SEO acronyms and web lingo. SEO acronyms are basically a form of verbal shorthand that everybody uses and understands. These acronyms are essential to marketing. There are a number of essential terms that your SMBOs should know…
Read MoreSEO Update: What’s New in SEO in February?
Hopefully, your 2019 is off to a great start. Let’s look at what’s new in SEO in February so far. In the first two months of the year, organic search has continued to evolve as we would expect, with several minor updates and just a few larger updates released. We have continued to monitor and…
Read More4 Ways to Improve Your Google Ads Campaigns Today
Anyone who’s ever managed a Google Ads campaign knows just how complicated advertising on Google can be. Between all the keywords, bids, ad copy and landing pages, it can be hard to get everything right. Focusing on how to improve google ads campaigns is the key to a profitable investment. To make matters worse, if…
Read MorePivot Marketing When Your Strategy Is Failing
When your strategy is not working and you change it, instead of saying that you failed, you can say that you implemented pivot marketing. In fact, pivot marketing should be critical for any business that wants to grow or remain relevant. Pivot marketing applies not just to businesses but also to agencies providing marketing services.…
Read MoreThe Hidden SEO Opportunities for Small Business Owners
Many digital marketers see trouble ahead, especially when it comes to gaining traction with search results. What do you see when you search online? A recent Clutch survey found that only 44% of online businesses used SEO as part of their marketing budget in 2018. Nearly twice as many (81%) used social media marketing, and…
Read MoreWhat To Expect In Marketing For 2019
As we approach the end of another year, we all tend to look at everything we’ve accomplished during the past 12 months, and then see how we can learn from it into the new year. 2018 turned out to be a big year for marketers with big shifts in effective practices that have kept people…
Read More2018 Organic Search Recap and 2019 SEO Predictions
Several key topics dominated the World of Search in 2018 and focused on the need to thrive in organic searches. The algorithm updates focused on specific website needs like mobile friendliness, topical authority, and user intent. My 2019 SEO predictions emphasize this. Below, I will cover these topics in detail and what they mean for…
Read MoreShould I Hire an SEO Company?
This article was first published on Sep 19, 2016, and last updated in February 2020. To hire an SEO company, or not to hire an SEO company? That is the question facing many small business owners. For a quick recap, SEO stands for search engine optimization, or the strategies that help your website rank higher…
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