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How to Prepare for Your Next Big Event by Getting Mobile Ready
Your website needs to be mobile ready if users are going to be willing to stick around and check out your content. Plus, being mobile ready will avoid penalization from Google and improve your SEO. The problem is what counts as mobile ready is always changing. If it’s been a while since you assessed your…
Read More6 Tips for Protecting your Business from Cyberattacks
The internet has empowered small businesses to break into far-flung geographies or hire talent from all over the world. It has connected small businesses to global suppliers, and ideas abound on the internet. But all this connectivity creates another, more sinister issue: cyberattacks. These can range from the destruction of infrastructure for online factories to…
Read MoreHow to Edit Google Local Features Direct from Search
Every day, users turn to Google to search for information. If you’re using SEO, your website and blog posts already appear in searches. By adding Google My Business to the mix, you can reach even more users in more ways. To make the most of the opportunity, claim your business on Google. Then, when you search for…
Read MoreHow to Build a Website Within Google My Business
Google now gives you the opportunity to build a mobile-optimized website within Google My Business. The site is free and easy to set up — Google will even walk you through the process. But, since you’re already here, check out the step-by-step below: Step 1: Get Started Head to “My Business Website.” As soon as…
Read More6 Easy-To-Use Design Resource Tools All Marketers Should Use
Let’s face it: the best marketing campaigns must be visually stimulating because of the digital age we live in. That’s because we are much more likely to retain information that is presented with a visual component. While we only remember 10% of the information we hear after three days, we remember 65% of information paired…
Read MoreApril 2018 SEO and Social Update
General Trend March has been the best month for Boostability in terms of rank gains this year. This is mostly thanks to a large Google algorithm update. Below we will go more into depth on the update and what we suspect has changed. I will also cover some basics of underperforming accounts to help you…
Read MoreHow Do I Generate Leads for SEO, Social, and Website Builds?
As a digital marketing agency, it is extra challenging for you to generate leads, as your competition is businesses with expertise in lead generation. The good news: there are prospects out there looking for an agency like yours. All you need to do is ensure that they find you and then choose you over anyone…
Read MoreContent Marketing As Part Of Your SEO Strategy
Content Marketing is focused on reaching the public through creative, valuable content that’s relevant to what you do. Instead of selling something, content marketing provides consumers with information that’s truly engaging and useful. How do you marry that with SEO? Easy. You just have to get out of the mindset that says “sell the product”…
Read MoreThe Anatomy of a Perfect About Us Page [Infographic]
Your website should always have a goal. Whether that goal is getting email subscribers, event sign-ups, or making a sale, you should always be thinking about ways to get users to achieve this goal. One of the easiest ways to inspire trust with your visitors and potential customers is with your About Us page. This…
Read MoreNovember 2017 SEO and Social Update
I hope everyone had a fantastic October! We had a great month when it came to rankings with fairly minimal fluctuations. There were a few important updates regarding Google this month as well. The first signs of the “Mobile First Index” were seen along with confirmation that it is being actively tested and developed. Google also announced…
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