SEO

As the world becomes more digital, businesses are turning to the internet for their marketing and advertising needs. While this makes finding products and services simpler for the internet-savvy consumer, it makes it increasingly difficult for business owners to stand out against competitors. Gone are the days when buying the biggest and brightest ad in…

As Boostability has continued to grow, I have had the opportunity to learn a lot about SEO, through a variety of different roles within our company. It has truly taught me how to stretch myself, and grow right along with the company. I don’t claim to be the ultimate guru of all things SEO, but…

Update: Google Webmaster Tools (GWT) has been rebranded to Google Search Console. Everything is exactly the same as it was before. Just a new name. The name was changed to be more inclusive since webmasters are just one of the many groups of people that use GWT. When I am working with our clients, I always…

I have been really excited about Google’s +1 since it was released a few months ago. It has been a lot of fun to add my +1 to all of my favorite sites and to share it with all of my friends, family, and associates. If you are someone that uses +1 as often as…

Here is a short little clip talking about the Algorithm changes that are done each year at Google to improve search quality and make for a better user experience. It is amazing to me that they are making so many changes within a year’s time. I think that it is great that Google is starting…

Knowing how to choose the best type of domain will help get you that much closer to choosing the best domain name for your company. What is a TLD? The letters TLD stand for Top Level Domain and refer to what you see after the dot when you type in the name of a web…

  A few years ago PageRank was a major ranking factor within the algorithm of Google search. It now is something that a lot of new business owners have probably never heard of. PageRank, first off is not named after a “web page,” it actually is named after Larry Page, one of the original founders…

There have been a lot of changes in Google’s organic search with updates from Panda, and Google  getting rid of the most internet “junk” that they can. This is a great thing for small businesses because most internet junk seems to pollute search engines, making it harder for small businesses to be found. With these…

A Canonical tag is an HTML tag that you can add to your website when you have two or more pages with duplicate content, and to standardize the official preferred URL when your site has multiple URLs. Let’s say that you have three different URLs that route to the same information. Google and other search…

On August 6, 1991 Tim Berners-Lee published a summary of the “World Wide Web project” to the alt.hypertext newsgroup, and the web as we know it was born. Now just to be clear, the Internet already existed, Tim Berners-Lee contribution was tying hypertext and internet together to create a literal web of information. In celebration…

The majority of us are not web designers, and as a small business you may not even have a budget to hire someone to build a website for you. This is where WordPress comes into play. WordPress is a free open source system that you can have installed onto your domain to be used as…

It’s been just a few weeks since Google+ has opened to a much bigger audience and it is staggering to see how quickly they are growing.  I log into my personal account and have people adding me left and right to their circles. Seems a lot lately that they are just spam friends, but Google+…

A few months back Matt Lloyd wrote a great blog post on 301 redirects. I think that you should check it out and see what you can learn from it. I wanted to add just a little bit more information about redirects in this post and also show you how to check and see what…