SEO
Google Maps Optimization and Search Engine Optimization
In the United States today, many small businesses are currently suffering under the strain of the national economy as it attempts to recover from the financial crisis of 2008. Because a good deal of American families lost the equity in their property and were unemployed for a large period of time, citizens have less spending…
Read MoreGoogle Tests New Kind of Search
Google is always striving to improve and create a better user experience for searchers around the world. It looks like in the near future we might have a new change that could make a pretty huge impact on SEO. I am sure that you have seen some of the changes already in place with the…
Read MoreCan You Offer Guaranteed Site Rankings?
Just about every day I use a wonderful service from Google called Google Alerts, that will send you a list of new content Google has crawled for any given subject or topic. I try and get the latest trends and new articles that they have for the world of SEO. Just this morning I was…
Read MoreLearning to Choose Your Own Keywords
Like I had said in my last post, I wanted to go a little more in depth on how you choose keywords for your online campaign that will give you the best ROI with Search Engine Optimization. There can be a lot of instances where companies will promise you the world, and it is my…
Read MoreSo How Does Search Work?
A question that I believe a lot of local and small business owners ask themselves is “How does search work?”. When it comes to being found on a search engine, there are a lot of factors and equations that work together to pull up different search results. This video is a year old, but I…
Read More“Marketing in the Age of Google” Book Review
I recently finished a book called Marketing in the Age of Google (2010), written by a former Google employee, Vanessa Fox. What I want to do is give you a bit of my perspective on this book as an SEO’er, and let you know if it is worth your time to read it as a…
Read MoreGoogle Introduces +1 To Its Organic Search
The internet is changing my friends. It’s evolving and becoming more and more personal. As we are searching online we want to have that trust and security in knowing that what we are looking for is valid as well as honest. Google has understood this for years and now has brought in a new social…
Read MoreThe Benefits of Google Analytics
Have you ever wondered about how much traffic your site is getting? Or more importantly, where that traffic is coming from? Or most importantly of all where your conversions are coming from? If so, it is time for you to start using Google Analytics. Google Analytics is a free site tracking tool from Google. This tool…
Read MoreWriting Content for Your Business is RAD for SEO
Writing quality content for your business can seem like a daunting, scary task, but once you have all the tools you need, you will be amazed at how easy it can be! The first step to write good content is determining your audience. Who is going to be reading your content? What kind of consumers…
Read MoreWhat is PageRank?
There is a lot of talk in SEO circles these days about Google’s PageRank. I hear questions on a daily basis about PageRank. What is my PageRank? How can I get my PageRank higher? How can I improve my PageRank? Can I ever succeed without a high PageRank? How much does it cost to get…
Read MoreChoosing a Canonical or Preferred Domain
Choosing a Canonical or Preferred Domain When talking with clients about their search engine marketing one of the biggest questions that I hear is, “What more can I do to my website that will help with SEO?” While keyword usage in the title tag, content, site map, and more has already been addressed one thing…
Read MoreHow To Hire An SEO Firm Or Contractor
The term “SEO” is an acronym for “search engine optimization.” Choosing to hire an SEO firm or contractor is a big decision for any company, big or small. It can potentially improve your site and save time, but you can also risk some damage to your site and reputation. Always research the Pro’s as well…
Read MoreThe Necessity Of Alt Tags in Images for SEO
Read the latest! Check out this more recent post from Boostability: What is alt image text and why should I use it? Alt image attributes (also known as “alt tags” or “alt text”) are brief text statements that you add to an image on your website. The Alt attribute was developed for the visually impaired reader,…
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