How Often Is Google Crawling My Website?

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This article was originally published in December 2018 but was last updated August 10th, 2022. Ranking on search engines isnโ€™t an exact science. The algorithm that determines website ranking relies on hundreds of elements. Google Search uses bots to seek out information on websites. Professionals refer to this as โ€œcrawling.โ€ Crawling is how the search…

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How to Diagnose Google Traffic Drops and Fix Issues

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Website traffic is key for your business to grow your online presence, and build a solid customer base. As you monitor your traffic tracking platform (like Google Analytics), you may come across steep drops in Google traffic. Some traffic drops are completely normal due to time of day/year, consumer trends, etc. In this article, we…

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How to Correct or Claim a Business Location on Google Maps

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This article was first published on Sep 28, 2015 and last updated to reflect the most up-to-date information in February 2022.ย  Note: Some content in this post may be out of date, you can see a more comprehensive and updated version of this post here.   โ€œHow do I correct or claim my Google Maps…

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6 Key Takeaways of Google’s Search Quality Rater Guidelines

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When you search online, chances are, youโ€™ll turn to Google to help you. Many would deem Google as their โ€˜best friendโ€™ as it furnishes them with just about anything they want to find and, best of all, on-demand. Therefore, it is not surprising that Google dominates the search engine market.ย  To further drive this home,…

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What are Googleโ€™s Search Quality Rater Guidelines?

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This article was originally published on May 21st, 2020. The article has been updated since. Googleโ€™s Search Quality Rater Guidelines most recent update was on October 19th, 2021. Itโ€™s no secret that Google owns the lionโ€™s share of search traffic on the internet. In fact, there are 5.6 billion Google searches every single day. That…

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Passage Indexing: Learn About Google New Algorithm

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Since its inception, Google has been implementing various strategies to create better relevancy and context in the search results. The search engine giant often introduces new algorithm updates to support these strategies. Keeping up with these latest algorithm updates improves your search experience and helps you find the right information within a fraction of a…

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How to Target the Correct Country in Search Console

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This article was first published on May 2nd, 2016, and was last updated in July 2021. Google strives to provide the best and most relevant results to its users, which means that search results will vary from country to country. While some informational websites or larger companies may be international, the majority of companies serve…

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See Where Your Customers Drop Off With Google Analytics

See where your customers are fall off on Google Analytics

This article was first published on March 28, 2016, and last updated in June 2021. Table of Contents How Do I Find Drop-Offs in Google Analytics? What Does Bounce Rate Mean in Google Analytics? How Do I Find the Bounce Rate in Google Analytics? What is the Exit Rate in Google Analytics? How to Use…

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Keeping Up and Tracking Google Algorithm Updates and Trends

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When talking with our partners about some of the struggles they face and how we can better help, one of the biggest topics weโ€™re asked about is just being able to keep up with the trends and innovations that come so often in the tech and SEO realm. And admittedly, with frequent algorithm updates, it…

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