How to Incorporate GIFs Into Your SEO Strategy

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As the world continues to improve online, functions within the world of SEO continue to grow. Different platforms and applications are expanding their reach and GIFs are becoming a part of the SEO world as well. GIFs give individuals an opportunity to express their emotions and feelings through moving interchangeable graphics rather than words. For…

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Impact of COVID on SEO in 2020

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Now that weโ€™re late enough into the year, weโ€™re starting to really see the big picture of 2020 and what it entails in trends throughout the business world. We want to break down the data of how COVID and the craziness of 2020 has impacted SEO. And how you can prepare for 2021 to set…

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How to Promote Your Business Blog

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Does your business have a blog that you wish it drove more traffic to your website? If so, you need to learn how to promote your blog effectively. You could use hundreds of blog promotion tactics, but only a few will move the needle for you. In this article, you will learn five blog promotion…

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How to Acquire High Quality Backlinks

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Backlinks are a beneficial attribute to your SEO strategy and help drive traffic to your website. They can also be included as an important factor on where your website ranks amongst your competitors. When high quality backlinks link to your website, this sends a positive signal to search engines letting them know your website is…

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Is Guest Posting a Good SEO Strategy?

In the past weโ€™ve written fairly extensively about how crucial good link building is to an SEO campaign. Links on the internet point back to your website, showing Google that it can trust your site and the content on it. The higher the trust, generally the higher the ranking. One of the highest quality links…

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Boostability’s Most Frequently Asked SEO Questions

Here at Boostability, we like to think we’re pretty good at this whole SEO thing. As we constantly talk to clients from around the world, we get a lot of similar questions and concerns. We wanted to answer them simply and effectively for anyone who wants to better understand SEO. Read here for our 11…

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How Content Clusters Can Help Your SEO and Bring in More Traffic

Content and SEO go hand-in-hand. In 1996 Bill Gates wrote his โ€œContent is King” essay emphasizing that, that is where the money would be made. Google, and SEO in turn, has since adopted the saying as content has always been in the forefront of the digital era. This philosophy begs the question, โ€œHow do I…

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How to Drive Engagement and Conversions Through Content Marketing

People in different parts of the sales funnel consume different types of content. So, how can your business format its website and content to both engage and sell. This article outlines steps for moving prospects through the sales funnel using content marketing. Use the information to structure your website and content in a way that…

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Employee Spotlight | Monica Allen

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Boostability helps businesses succeed online, and itโ€™s only possible because of our incredibly talented workforce. Meet more Boost employees here, and find new ways to join our teamย here.   Monica Allen, copywriter and ghost hunter In the Broadway smash-hitย Hamilton, Aaron Burr asks the titular character, “Why do you write like you’re running out of time?”…

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You Ain’t Got No Alibi: How to Fix Your Ugly Website

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A good website is a mix of elements that are both functional and artistic. You want to turn your website visitors into customers, but you also want to have an easily navigated site that the search engine crawlers can easily index for better search results. The best web design is easy to navigate and has…

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