SEO User Intent – 3 Ways it Drives Higher Lead Quality

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Low-quality leads donโ€™t support a business.ย  If youโ€™re looking to improve lead quality, itโ€™s time to start using SEO user intent. High-quality leads are essential in keeping a successful business going, and user intent can help you achieve this goal.ย  SEO user intent helps align the objectives of your company and your customers. Giving people…

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What is Organic Search? Everything You Need to Know

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The term organic search puzzles many non-SEO folks. Is it the same kind of difference that exists between regular yogurt and organic one? Sure. If you want a healthier lifestyle, go for the organic one in the long run. Organic search is the same! By the end of this post, youโ€™ll know why and how.…

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Conducting an SEO Audit for Beginners

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Due to the ever growing digital market competition, itโ€™s always important to be at the top of your game and know whatโ€™s going on around you. SEO is one of the most important and beneficial factors that can help your business be aware and on top of your competition. However, with all of the different…

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10 Important eCommerce SEO Trends for 2021 and Beyond

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The practice of using working SEO strategies plays a big part in keeping up with the competitive marketplace. Just have a look at how frequently these strategies change. It makes the competition even more challenging and requires more awareness. Leading an online business with a lack of knowledge of eCommerce SEO trends, updates, and best…

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Search Sessions – Why Local Listings Management Still Matters

Uberall Search Sessions

Getting your business listed consistently online can be considered one of top local search ranking factors, and is a critical marketing tool. Google My Business has gained importance at the expense of other variables. However, listings management remains a crucial local marketing tool.ย  Greg Sterling, Uberall VP of Market Insights, walked us through findings from…

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Top Reasons Why Local SEO Matters for Your Local Business

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Local SEO has been around since the birth of search engines. Back then, establishing your business on search engine listings was easy: all you needed to do was fill out a form on Google, Yahoo, or Bing and wait for the magic. But that’s not how it works anymore. While local SEO is still essential,…

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Is Googleโ€™s โ€˜MUMโ€™ Update Going to Change Voice Search?

google voice mum

Google constantly updates their algorithm and pushes boundaries in new technology and innovation to better serve their users. In an announcement in May at Google I/O, their annual developer conference, they unveiled their newest development: โ€˜MUMโ€™, or Multitask Unified Model. MUM is expected to be a bigger push forward in the world of AI advancement…

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