SEO Website

SEO Silos: The Beginners Guide To Silo Website Architecture

A silo is a great visual for a way of grouping pages to improve SEO. Just as silos on a farm group grains separately, maintaining

website traffic optimization
COVID-19 Digital Marketing Website

How to Capitalize on Your Down Website Traffic from COVID

I’ve talked to many businesses during this unprecedented time. There’s one common thread for all of them. They’ve seen a tremendous decrease in business in

Partner Website

Do I Want More Website Leads or More Traffic?

Leads versus traffic. It’s an eternal battle to improve your digital numbers. Both have their pros and cons. More traffic means more exposure for your

SEO Website

Why is a Link Portfolio Important?

In the world of SEO, there’s a term that regularly floats in and out of conversations. It’s all about links, or backlinks, or external links,

Content Website

How to Choose the Right Images for Your Site

In our social media world, millions of people spend hours trying to get the perfect picture to post online to share with their followers and

Users review website metricks for success on a laptop.
Digital Marketing Website

5 Reasons You Should Update Your Old Website

Ever wondered if it is time to update your website but haven’t seen a good enough reason to do it? Do you think it’s not

Majestic Meats case study
COVID-19 Digital Marketing Website

A COVID-19 Case Study: Majestic Meat Business Shift Success

During these uncertain times with COVID-19, many businesses find themselves being negatively affected. Owners face the unwanted situation to send employees home, then must change

tracking website metrics
Digital Marketing Website

Key Metrics To Track To Determine If Your Website Is Successful

The internet revolutionized how consumers make their purchases, which means your website is more important than ever. It’s not just online shopping, either. Studies show

looking at website headers
Digital Marketing Website

Common Website Header Requests and Why You Should Avoid Them

As a website designer and strategist, I see many requests come through from our small-business clients asking to make changes or add an element or

new website
Digital Marketing Website

New Year, New Website: How To Update Your Website and Why

You may be noticing marketing and business news websites summarizing the trends of 2019. More proactive sites have already started offering their predictions for 2020.

Content Digital Marketing Website

11 Things Every Web Designer Needs to Know About People

I recently finished the book 100 Things Every Designer Needs to Know About People by Susan Weinschenk, Ph.D and decided to write a TL:DR version

Girl checking the settings on her camera
Digital Marketing SEO Website

What Are Alt and Meta Tags and Why Are They Important for SEO?

Marketing is a dynamic field in which to work. Strategies that do well today may get thrown out tomorrow. This may result from changes to