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Industry News

Google Makes Changes Ahead of Holiday Season
- By Kristine Pratt
- . November 5, 2021
As we’re fully into Quarter 4 of 2021, and the year of volatility when it comes to search rankings continues. Just a couple days into

Google Launches Continuous Scrolling for Mobile Search
- By Kristine Pratt
- . October 14, 2021
Google made a major change to the mobile search experience, rolling out across the United States. Instead of having to click to page 2, Google has changed the mobile search to just continuously scroll and automatically load more results.

September 2021 SEO Update
- By Maja Teagle
- . October 12, 2021
The world of search and SEO is in a state of constant and rapid change. This year, Google has released over 50 confirmed and unconfirmed

Google Outlines Best Practices for eCommerce SEO
- By Kristine Pratt
- . October 11, 2021
The biggest challenge with any e-commerce site is just being discovered. But once a customer has confidence in an e-commerce store, they’re much more likely to shop there over and over. Google has published a rare look behind the curtain and listed best practices for e-commerce sites to rank on their platform. And this article will go over how you can do that for your business website.

Passage Indexing: Learn About Google New Algorithm
- By Evelyn Grace
- . October 11, 2021
Since its inception, Google has been implementing various strategies to create better relevancy and context in the search results. The search engine giant often introduces

Google Releasing a Flurry of Core Algorithm Updates: What You Need to Know
- By Kristine Pratt
- . July 2, 2021
To say it’s been a busy summer for Google would be an understatement. We’ve seen a huge release of Core Algorithm updates in the past

Google Releasing June 2021 Core Update
- By Kristine Pratt
- . June 2, 2021
Google is at it again, keeping everyone on their toes with a new update impacting search results. They’re calling it the June 2021 Core Update.

Google Previews New MUM Technology
- By Kristine Pratt
- . May 19, 2021
There’s a lot of talk right now in the search community around MUM. Google’s new technology debuted yesterday during Google I/O. MUM stands for Multitask

Google Delays Page Experience Update Rollout
- By Kristine Pratt
- . April 19, 2021
After nearly a year of speculation around Google’s May 2020 algorithm updated dubbed the Page Experience Update, Google announced it will delay the rollout of

Google Algorithm Update: Page Experience & Core Web Vitals [June 2021]
- By Maja Teagle
- . March 30, 2021
Last Updated 4/19/21. Google released an announcement on April 19, 2021 that the Page Experience Update will be postponed until June. There will be a

What Qualifies as Duplicate Content?
- By Ansley Merrill
- . February 4, 2021
When writing content for your website, or for resources such as your blog, the goal is to produce evergreen content for your viewers. Depending on

Google Helping You Learn More About Where Your Results Come From
- By Kristine Pratt
- . February 1, 2021
In a surprise announcement today, Google is changing up the user interface and providing more information into the websites displayed in the search results. Rolling