A modern office in a downtown building.
COVID-19 Digital Marketing Industry News

Google My Business Impacted by COVID-19

Google announced limited functionality of Google My Business profiles because of the COVID-19 pandemic. With so much uncertainty surrounding business and the economy, it’s an

The entry hall at the 2020 Silicon Slopes Tech Summit.
Digital Marketing Industry News

Silicon Slopes Tech Summit: The Marketing Team’s Take

Header image provided by Nasdaq. At the end of January, the marketing team here at Boostability had the opportunity to attend the 2020 Silicon Slopes

The general sessions for the 2020 Silicon Slopes Tech Summit.
Digital Marketing Industry News

Boostability at Silicon Slopes Tech Summit 2020: The General Session Summaries

Boostability attended the event as a bronze sponsor. Here’s the top-level highlights from the general sessions. A big public thank you to our sponsor @Boostability!

Mark Zuckerberg talks to the host of his keynote address at the 2020 Silicon Slopes Tech Summit panel.
Digital Marketing Industry News

Creating Communities and Fostering Connection: Mark Zuckerberg at the 2020 Silicon Slopes Tech Summit

As Mark Zuckerberg finished his highly-anticipated keynote address at the 2020 Silicon Slopes Tech Summit in Salt Lake City, Utah, I was reminded of a

Two men review data on a tablet.
Digital Marketing Industry News SEO

Organic Search 2019 Recap and 2020 Predictions

In conjunction with our first webinar of the new year, we’ve collected the SEO highlights from 2019 and our predictions for 2020. Here’s what we’ve

privacy in digital marketing
Digital Marketing Industry News

Privacy in 2020: How Your Marketing Strategy Needs To Change

In the digital world, there is little room for privacy. Several countries and just two U.S. states have since stepped forward with privacy laws they

Two men search on an iPad.
Digital Marketing Industry News

Google Year in Search: Top Searches for America and Germany

The Google Year in Search feature allows you to browse popular search topics from selected window of time. We’ve already covered the 2019 creme of

Man hangs an "Opening Soon" sign at the front of his small business window.
Digital Marketing Industry News Partner

How Reputation Management Keeps Small Businesses Ahead of the Competition

The age-old adage of “Good things come in small packages” can seem incredibly trite to the average small business. The term itself seems to suggest

Man Using Laptop and Phone
Digital Marketing Industry News

Mobile First Index: One Year Later

The World Wide Web revolutionized the way people shop, consume media and interact with friends and loved ones. As cell phones became smartphones, users could

Digital Marketing Industry News

Give My Regards to Broadway… and Yext Onward19, too!

The iconic Theater District in the center of midtown Manhattan, New York City was the perfect backdrop for Yext’s annual tech conference called Onward. Like

Digital Marketing Industry News

The Latest in Google Search News

Many businesses spend a significant amount of time figuring out how to gain greater visibility in Google Search. This can be challenging since Google updates

Digital Marketing Industry News

Closing Out 2019 on Top: A Boostability Webinar

On November 6, we shared a webinar about the most important digital marketing tools to utilize as the year comes to an end. Curtis Warren,