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Digital Marketing SEO

Get to the Root of Local SEO for Dentists

Everyone needs a good dentist. Whether we want to or not, having healthy teeth is a must. All the time I see friends and family

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Digital Marketing SEO

How Does Local Citation Building Improve Your SEO?

Have you ever searched “[your industry] in [ your location]” to see where your business appears? If you are ranked fourth and below in your

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Digital Marketing SEO

SEO User Intent – 3 Ways it Drives Higher Lead Quality

Low-quality leads don’t support a business.  If you’re looking to improve lead quality, it’s time to start using SEO user intent. High-quality leads are essential

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Digital Marketing Partner SEO

In-House vs Outsourcing SEO Marketing: Who Should I Hire?

Choosing whether to perform an SEO strategy in-house vs outsourcing for an agency can be a difficult decision for a business. Is one better than

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Digital Marketing SEO

What is Organic Search? Everything You Need to Know

The term organic search puzzles many non-SEO folks. Is it the same kind of difference that exists between regular yogurt and organic one? Sure. If

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Digital Marketing SEO

Checklist to Minimize Organic Traffic Decrease During Website Migration

Key takeaways in this article: Pull pre-migration data and reports of your website so you can use it as a benchmark moving forward to track

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Digital Marketing SEO

Preparing Your Small Business Saturday Marketing Strategy

Every year, the United States celebrates Small Business Saturday during the shopping kickoff to the holiday season. It’s a brilliant concept that encourages customers to

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Digital Marketing Website

What’s the Difference Between Custom and Templated Websites?

This article was first published on Feb 9, 2018 and has been updated in August 2021.  Purchasing a website can be difficult and confusing. There

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Digital Marketing SEO

How to Create a Winning Marketing Strategy in 8 Steps

As a small business owner or marketing team member, your priority is to acquire new customers and scale your business. You have to find ways

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Digital Marketing Partner

Productizing Your SEO Services

When you’re creating a business model, you have a lot of things to consider. Namingly, how are you going to make money? Every client has different needs when they approach your business. To accommodate their needs, you could charge by hour, project, word count, or literally hundreds of other models. Fortunately, there’s an alternative to the “per project” business model that works especially well for digital marketing services, like SEO. Instead of customizing your services, you could offer a productized service for your clients. Read more about productizing services here!

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Digital Marketing Search Sessions Social Media

Search Sessions – Video: A Better Way to Market, a Better Way to Work

Video is a massive tool in digital marketing today and a powerful way to reach new audiences and reconnect with the ones you already have.

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Digital Marketing SEO Website

10 Must-Consider Facts While Optimizing Your Website For Mobile in 2021

Most people judge a site depending on its mobile-friendliness or responsiveness. Therefore, you’re likely to lose most of your potential customers if you don’t have