Beth Yap

With a decade of experience in digital marketing, Beth crafts compelling content that captivates audiences and drives results. A passionate storyteller and digital strategist, she brings a unique perspective to her work. When she's not crafting content, you can find her exploring the great outdoors or indulging in her love for Harry Potter.

How to Target the Correct Country in Search Console

By Beth Yap | May 15, 2025

Google’s mission is simple: to deliver the most relevant content to users based on their intent, behavior, and location. That last part—location—plays a massive role in search visibility. If your website isn’t optimized for the…

11 Best AI SEO Search Engines To Use

By Beth Yap | May 14, 2025

Find relevant and accurate information through the best AI search engines. Learn about AI search engines and 11 of the best to use here!

How to Remove My Name and Information from Google Search and YouTube for Free?

By Beth Yap | April 30, 2025

This post was originally published November 2, 2017, updated on April 4, 2025. Maintaining a reputable image on Google is imperative for business success, whether you run a one-person show or work as part of…

5 Winning SEO Strategies to Win More Contracts for Your Construction Business

By Beth Yap | March 14, 2025

Today’s construction clients begin their search online. For contractors, mastering construction SEO is no longer a luxury, but a necessity. Ensure your projects are visible to the right audience, build trust through authoritative content, and…

Debunking Local SEO Myths: Why Small Businesses Must Prioritize Local SEO Practices

By Beth Yap | March 11, 2025

Did you know that nearly 80% of mobile searches are local? We will understand why small businesses must prioritize local SEO practices to boost online visibility. It covers optimizing Google My Business, selecting local keywords,…

Cracking the Code: How to Rank Higher on Google Maps

By Beth Yap | March 7, 2025

Local visibility has become essential for businesses seeking to attract customers in their immediate vicinity. Achieving a high ranking on Google Maps is no longer just an advantage; it has become a critical necessity for…

Construction SEO: 6 Things You Can Do to Compete With Big Sites

By Beth Yap | February 26, 2025

Running a construction business isn’t just about getting your hands dirty—it’s about seeing your website. Big players like HomeAdvisor, Angie’s List, and large contracting firms dominate search results, making it tough for small-to-midsize construction companies…

Why is My Website Traffic Dropping? 

By Beth Yap | February 26, 2025

It is understandable to feel panic and frustration when you observe a significant drop in your website traffic. It’s normal to feel overwhelmed, especially after dedicating countless hours, considerable effort, and valuable resources to creating…

The Resilience of Backlinks: Strategies for Long-Term Impact

By Beth Yap | January 29, 2025

Think of backlinks as online reviews. The more positive reviews (backlinks) you have from reputable sources, the more trustworthy you appear to Google. Why Backlinks Matter Higher Rankings: Backlinks are a major factor in Google’s…

Worried About “Toxic Backlinks”?  

By Beth Yap | January 23, 2025

As a marketing professional or a company owner, you’re navigating an increasingly complex digital landscape. You need a reliable white-label SEO partner who understands the nuances of link building and doesn’t get sidetracked by outdated…

What are Backlinks? A Comprehensive Guide

By Beth Yap | January 22, 2025

“In Today’s Digital Age, Backlinks Are the Key to Online Success” 93% of online experiences start with a search engine. How can your clients’ businesses stand out with millions of websites competing for attention? The…

New Year, New Beginnings: How We Celebrate Across America and the Globe

By Beth Yap | December 30, 2024

As the clock strikes midnight on December 31st, excitement washes over the United States. From bustling city squares to cozy living rooms, Americans embrace the new year with a unique blend of traditions and festivities.…

The MOST Searched Christmas Movies of ALL Time

By Beth Yap | December 23, 2024

Are you looking for Christmas movies to binge-watch this holiday season? ‘Tis the season to be jolly, and what better way to spread the holiday cheer than with a heartwarming Christmas movie marathon?   But…

Unlocking Holiday Style: Top Winter Fashion Trends for 2024

By Beth Yap | December 15, 2024

‘Tis the season to be stylish! At Boostability, we understand what consumers are thinking and feeling, leveraging search queries as valuable insights that reveal the interests of our target audience and highlight what’s trending right…

7 Ways to Attract More Customers with Local SEO This Holiday Season

By Beth Yap | December 10, 2024

The holidays are a time for celebration, connection, and… increased business! But while everyone else is shopping for gifts, you must ensure your business stands out online. During the busy holiday season, customers are shopping…

Get in the Festive Spirit with Boostability’s Holiday Playlist

By Beth Yap | December 4, 2024

‘Tis the season to be merry, yet we understand that the holidays can sometimes feel overwhelming. Between the hustle of gift shopping, family gatherings, and the pursuit of the perfect holiday experience, it’s easy to…

Feeling Lost in the SEO Jungle? BrightonSEO Sheds Light on the Path to Success

By Beth Yap | November 27, 2024

We get it. Running a business is tough. You’re juggling a million things, and trying to keep up with the ever-changing world of SEO can feel like just another weight on your shoulders. But what…

Top Side Dishes Recipes Americans are Raving About this Thanksgiving

By Beth Yap | November 27, 2024

Thanksgiving is just around the corner, and you know what that means: turkey, family, and many delicious side dishes. But which sides are truly stealing the show this year? Boostability knows. We are search experts.…

2024’s Hottest Gift Trends and How SEO Can Help You Win Big

By Beth Yap | November 25, 2024

The holiday season is in full swing, and people are already on the hunt for the perfect gifts for family, friends—and maybe even themselves! It’s the season of giving and a golden opportunity for businesses…

Cyber Monday 2024: The Ultimate Guide to Scoring the Best Deals

By Beth Yap | November 19, 2024

Cyber Monday, the biggest online shopping day of the year, is just around the corner. It’s a prime opportunity to snag incredible deals on various products. But with so many options and limited-time offers, navigating…