Marketing Strategy

biggest marketing fails

The 7 Biggest Marketing Fails: What to Learn From Them

By Kristine Pratt | April 20, 2025

A successful marketing plan often comes with risks. Read on for the 7 biggest marketing fails in recent history and what to learn from them!

A group works on marketing initiatives.

Why Marketing is a Time Investment

By Kristine Pratt | April 15, 2020

No matter where youโ€™ve worked in your life, making sure you have customers to service and money coming in the door is always a top priority, especially for small business owners. Small businesses are always…

What's New in SEO in February?

SEO Update: What’s New in SEO in February?

By Colton Miller | February 25, 2019

Hopefully, your 2019 is off to a great start. Let’s look at what’s new in SEO in February so far. In the first two months of the year, organic search has continued to evolve as…

Pivot Marketing When Your Strategy Is Failing

Pivot Marketing When Your Strategy Is Failing

By Laura Holton | February 12, 2019

When your strategy is not working and you change it, instead of saying that you failed, you can say that you implemented pivot marketing. In fact, pivot marketing should be critical for any business that…

Agile Marketing: How to Improve the Business as Usual Cycle

Agile Marketing: How to Improve the Business as Usual Cycle

By Kristine Pratt | February 4, 2019

Thereโ€™s a word I want to focus on today: agile marketing. As someone who is a fan of sports and enjoys being active, I know building up your agility makes you a better athlete. And…

What To Expect In Marketing For 2019

By Kristine Pratt | January 30, 2019

As we approach the end of another year, we all tend to look at everything weโ€™ve accomplished during the past 12 months, and then see how we can learn from it into the new year.…

SEO Roadmaps: How planning your marketing strategy early can help your business grow

SEO Roadmaps: How planning your marketing strategy early can help your business grow

By Colton Miller | February 17, 2012

Planning in advance can help you avoid trouble later. Before navigation systems became a common item in vehicles, the typical family had to follow a roadmap while enjoying a family vacation.ย  A good navigator knows…