Why Marketing is a Time Investment

A group works on marketing initiatives.

No matter where youโ€™ve worked in your life, making sure you have customers to service and money coming in the door is always a top priority, especially for small business owners. Small businesses are always finding ways to make sure they will continue to have customers and sometimes wondering where their next lead will come…

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SEO Update: What’s New in SEO in February?

What's New in SEO in February?

Hopefully, your 2019 is off to a great start. Let’s look at what’s new in SEO in February so far. In the first two months of the year, organic search has continued to evolve as we would expect, with several minor updates and just a few larger updates released. We have continued to monitor and…

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Pivot Marketing When Your Strategy Is Failing

Pivot Marketing When Your Strategy Is Failing

When your strategy is not working and you change it, instead of saying that you failed, you can say that you implemented pivot marketing. In fact, pivot marketing should be critical for any business that wants to grow or remain relevant. Pivot marketing applies not just to businesses but also to agencies providing marketing services.…

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Agile Marketing: How to Improve the Business as Usual Cycle

Agile Marketing: How to Improve the Business as Usual Cycle

Thereโ€™s a word I want to focus on today: agile marketing. As someone who is a fan of sports and enjoys being active, I know building up your agility makes you a better athlete. And those professional athletes who are more agile on the court or field have a greater advantage over their competition. I…

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What To Expect In Marketing For 2019

As we approach the end of another year, we all tend to look at everything weโ€™ve accomplished during the past 12 months, and then see how we can learn from it into the new year. 2018 turned out to be a big year for marketers with big shifts in effective practices that have kept people…

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