Search Sessions | The Impact of COVID-19 on Global Search and Consumer Behavior

In the fourth episode of Boostability’s new series Search Sessions, Amanda Price (Vice President of Marketing) hosted a conversation with Duane Forrester, the Vice President of Industry Insights at Yext, to explore the way consumer behavior has changed due to the COVID-19 pandemic.   Not all search categories have seen a decrease in traffic. It’s…

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Dealing with Coronavirus: An SMB Marketerโ€™s Guide

An SMB owner looks over his finances.

A few months ago, who could have expected the current situation? Weโ€™re living through a global pandemic. Hundreds of thousands of people have been infected with this novel coronavirus. Tens of thousands have died. And itโ€™s not going to stop soon. Even if you havenโ€™t caught COVID-19, youโ€™ve almost certainly been affected by it in…

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Search Sessions | How to Lead Your Business Through Change

Professionals talk about how to lead your business during change.

In light of the COVID-19 pandemic, Boostability is hosting a regular webinar series, Search Sessions. To see the rest of the series, click here. In the third episode of Boostability’s new series Search Sessions, Amanda Price (Vice President of Marketing) joined by Lisa Peterson (Client Partner) and Cheri Sherman (Implementation Specialist) from Franklin Covey for…

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Why Marketing is a Time Investment

A group works on marketing initiatives.

No matter where youโ€™ve worked in your life, making sure you have customers to service and money coming in the door is always a top priority, especially for small business owners. Small businesses are always finding ways to make sure they will continue to have customers and sometimes wondering where their next lead will come…

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Search Sessions | How to Optimize Your Accounting During an Economic Downturn

Professionals talk about how to optimize accounting during economic downturn.

In light of the COVID-19 pandemic, Boostability is hosting a regular webinar series, Search Sessions. To see the rest of the series, click here. In the second episode of Boostability’s new series Search Sessions, Amanda Price (Vice President of Marketing) was joined by Garret Wagner (CEO of C3 Evolution Group) and Rafael Casas (Accountant Advocate…

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How the CARES Act Helps Small Businesses

A man checks his business finances.

At Boostability, we are committed to helping small businesses succeed online. Everything we do, every single day, is geared towards helping our small business clients, which are the backbones of economies. At this time of uncertainty surrounding the market and the COVID-19 pandemic, weโ€™re providing valuable resources to help businesses navigate this time and come…

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Search Sessions | The Importance of SEO During COVID-19

In light of the COVID-19 pandemic, Boostability is hosting a regular webinar series, Search Sessions. To see the rest of the series, click here. In this first installment of Boostability’s new seriesย Search Sessions, Amanda Price (Vice President of Marketing) was joined by Mike Marsh (SEO Manager) and Colton Miller (Director of SEO) for a conversation…

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A COVID-19 Case Study: Majestic Meat Business Shift Success

Majestic Meats case study

During these uncertain times with COVID-19, many businesses find themselves being negatively affected. Owners face the unwanted situation to send employees home, then must change their priorities and find ways to stay afloat. One small business in Utah found a way to actually thrive in the current environment. Theyโ€™re giving us a great example of…

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Google My Business Impacted by COVID-19

A modern office in a downtown building.

Google announced limited functionality of Google My Business profiles because of the COVID-19 pandemic. With so much uncertainty surrounding business and the economy, itโ€™s an unprecedented situation that is hard to prepare for. Google has placed an increased focus on the quality and reliability of information on Search and Maps, while acknowledging some limited response…

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Optimizing SEO and Your Business During COVID-19

A small business owner prepares for COVID-19.

As COVID-19 is a continuing threat, we acknowledge that this is an uncertain time in the world for people and their businesses. The pandemic, and news about it, changes rapidly. In times of instability, many businesses feel pressure to step back from the market in order to regroup and prepare for the short-term consequences affecting…

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