10 Ways to Increase Page Views in WordPress

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This article was first published on Mar 14, 2017, and last updated in October 2021. As a WordPress site owner, you always worry about how to encourage web visitors to stay on your site longer. Whether you are an experienced user or just a beginner, make sure you give your potential visitors a rich and seamless…

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Google Outlines Best Practices for eCommerce SEO

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The biggest challenge with any e-commerce site is just being discovered. But once a customer has confidence in an e-commerce store, they’re much more likely to shop there over and over. Google has published a rare look behind the curtain and listed best practices for e-commerce sites to rank on their platform. And this article will go over how you can do that for your business website. 

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What’s the Difference Between Custom and Templated Websites?

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This article was first published on Feb 9, 2018 and has been updated in August 2021.  Purchasing a website can be difficult and confusing. There are thousands of options available with differing costs and features. Every option has it’s pros and cons depending on your budget, business model, and website needs. Generally, websites fall in…

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SEO Mythbusters: Don’t Fall Trap to These Common SEO Myths

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Having spent over a decade in the SEO space, we’ve seen a lot of changes as Google continues to innovate and make its algorithm more user-friendly. Ultimately that’s the goal of SEO, to improve your website in the eyes of Google so it shows up higher in the search results. However, after so many years…

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SEO-Friendly Web Design Tips For Your Website

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If you are trying to make a website that creates an impact in the modern age, you need it to be SEO-friendly. Without that, your website is just a waste of your time. What is SEO-friendly and why is it so important? Essentially, being SEO-friendly means that your website is visible and optimized for search…

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Generating Higher Conversion Rates and More Sales Through Websites

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Conversion rate optimization refers to the process of analyzing user behavior on your website and finding ways to improve the user experience to get users to take a particular action and improve your conversion rates. While many businesses will be familiar with the concept of conversion rate optimization, it’s a whole another story when it…

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What Does It Take to Have an SEO Ready Website?

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Did you know that there’s approximately 1.2 billion websites out there on the internet? Yes, that’s billion with a B. And I’m not calling these individual web pages. That’s an even higher number. I’m talking just a website with all its pages and data included. That is a lot of information. A lot of products…

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How Do I Optimize Google My Business for Franchises?

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With the age of convenience and online acceleration in 2020, it is important you have an online presence to set your small business up for success. Customers are going online before making their purchase and are often using search engines like Google to help them find products and services.  If you’re an owner of a…

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Is Your FAQ Page Optimized for Organic Search?

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We all know the value of a great FAQ page. There’s no question about the fact that having an efficient, well-written, and presentable FAQ section on your site is a surefire way to demonstrate great customer care. Interestingly, these pages are as popular with search engines as they are with customers. They provide ample opportunity…

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What You Need to Know for Voice Search SEO

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How many of us have a smart device in our home? Be it an Amazon Alexa speaker, a Google Home, Siri on our phones, voice remotes, etc. We live in a crazy connected world where almost anything you need is just a question away through a search. And thanks to technology, we can ask that…

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What’s the Best Website Platform for SEO?

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If you’re just starting your business or creating a business website, you might feel a little overwhelmed about all the choices. Just typing in website services on Google gives you hundreds of options to choose from. Most digital marketing agencies will offer to build or host your website for you. Even Boostability can do it…

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How to Promote Your Business Blog

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Does your business have a blog that you wish it drove more traffic to your website? If so, you need to learn how to promote your blog effectively. You could use hundreds of blog promotion tactics, but only a few will move the needle for you. In this article, you will learn five blog promotion…

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Website Accessibility and How it Plays a Key Factor in SEO

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Website accessibility standards have been a hot topic for many years now. But as a small to medium sized business, we often hear questions surrounding what you actually have to do to your website to be compliant. In 2019 and 2020 we have seen high-profile businesses being sued under the Americans with Disabilities Act (ADA)…

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14 Ways to Boost Landing Page Conversions with Visuals

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No matter how much we talk about traffic or impressions, conversion rates are often ultimately the most important metric websites track. After all, without conversions, there would be no earnings, and subsequently, no website. Today, we’re looking at ways to boost your landing page conversions with the help of one simple website element: visuals. Let’s…

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Website Management Made Simple: 5 Types of Tools to Help You Succeed

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For an aspiring entrepreneur growing their first online business, building and managing a digital presence can seem like an insurmountable task. While there are many elements to a thriving online presence, building an amazing website should definitely be your top priority. After all, your website is your storefront in the online world, and one of…

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