Posts by cmiller
3 Design Elements That Affect Your Bottom Line
If you are spending money on promoting your website online, it is only natural to expect more traffic to your site, which will, in turn, mean an increase in your number of sales. But attracting more customers to your site can be counterproductive if your website does not give off the right impression to the…
Read MoreTaking Your Onsite Content to the Next Level
This past year, there were a number of major Panda and Penguin updates from Google that caused many website rankings to plummet. The Panda updates are intended largely to target and evaluate website content. It might have come as a shock to those whose rankings dropped, but the reality is that the focus on…
Read MoreNaughty vs. Nice: How to Get Everything You Want for Christmas Next Year
Christmas is over. The presents have been unwrapped, the turkey’s been cooked and eaten, and the house is now strewn with opened gifts and wrapping paper. As you survey the wreckage, you may find yourself feeling happy and satisfied, like a kid to whom Santa has brought everything he asked for. Many more people, however,…
Read MoreHow to be Successful with International Online Marketing
The Internet is truly turning into the new marketing channel for the 21st century. It has become a key component of most companies’ business and marketing strategies. One of the reasons the Internet is so powerful is because it can reach users all over the world. This makes it a lot easier to target an…
Read MoreOptimizing Your Business or Brand on Twitter
Getting heard and found on Twitter has become one of the hardest things to do when it comes to social media marketing. As the Twitter world begins to expand rapidly, getting you’re your profiles seen and acquiring followers is a challenge we all face. These concepts should help you learn the principles that attract following…
Read MoreWhy is Correct Product Location So Important?
For most brick and mortar businesses, product location is a vital part of business. A retail store wants to put its best, trendiest, most popular, and most expensive merchandise at the front of the store because the owners know that these are the products that are not only going to lure more customers into the…
Read MoreBroken Links, SEO, and You!
Even if you have never heard the term “broken links,” you’ve likely come across one while surfing the internet. And believe it or not, chances are good that if you own a website, your site has had broken links as well. What are Broken Links, Anyway? Broken links are just what they sound like:…
Read MoreHow to Prepare Your Site for Higher Traffic and Maximize your SEO Success
So you’ve decided to start an SEO campaign for your business. Great choice! SEO can provide a lot of high-quality results that will help you achieve your business goals more efficiently than almost any other form of marketing. Now that you’ve made the decision to engage in SEO, however, there are a few things…
Read MoreNavigating the River of Online Information: Google’s Focus on Quality
One of the best things about the internet is that it is always changing, expanding, and growing. Like the flow of a river, access to newer information is available at any given time. What was new a second ago is quickly replaced, added to, or superceded. Because of this steady stream of information and…
Read MoreBuilding a Strong Foundation with Keyword Research
When starting an SEO campaign, there are a lot of important steps to take. One of the most important of these steps is finding the right keywords for your site. Why is this step so important? So many companies focus on keywords that seem to be the obvious choice; for a company selling paper, it…
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