3 Design Elements That Affect Your Bottom Line

3 Design Elements That Affect Your Bottom Line

If you are spending money on promoting your website online, it is only natural to expect more traffic to your site, which will, in turn, mean an increase in your number of sales. But attracting more customers to your site can be counterproductive if your website does not give off the right impression to the…

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Taking Your Onsite Content to the Next Level

  This past year, there were a number of major Panda and Penguin updates from Google that caused many website rankings to plummet. The Panda updates are intended largely to target and evaluate website content. It might have come as a shock to those whose rankings dropped, but the reality is that the focus on…

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Naughty vs. Nice: How to Get Everything You Want for Christmas Next Year

Christmas is over. The presents have been unwrapped, the turkeyโ€™s been cooked and eaten, and the house is now strewn with opened gifts and wrapping paper. As you survey the wreckage, you may find yourself feeling happy and satisfied, like a kid to whom Santa has brought everything he asked for. Many more people, however,…

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How to be Successful with International Online Marketing

The Internet is truly turning into the new marketing channel for the 21st century. It has become a key component of most companiesโ€™ business and marketing strategies.ย  One of the reasons the Internet is so powerful is because it can reach users all over the world. This makes it a lot easier to target an…

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Optimizing Your Business or Brand on Twitter

Optimizing Your Business or Brand on Twitter

Getting heard and found on Twitter has become one of the hardest things to do when it comes to social media marketing. As the Twitter world begins to expand rapidly, getting youโ€™re your profiles seen and acquiring followers is a challenge we all face. These concepts should help you learn the principles that attract following…

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Why is Correct Product Location So Important?

Why is Correct Product Location So Important?

For most brick and mortar businesses, product location is a vital part of business. A retail store wants to put its best, trendiest, most popular, and most expensive merchandise at the front of the store because the owners know that these are the products that are not only going to lure more customers into the…

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Broken Links, SEO, and You!

Even if you have never heard the term โ€œbroken links,โ€ youโ€™ve likely come across one while surfing the internet. And believe it or not, chances are good that if you own a website, your site has had broken links as well.   What are Broken Links, Anyway? Broken links are just what they sound like:…

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Building a Strong Foundation with Keyword Research

When starting an SEO campaign, there are a lot of important steps to take. One of the most important of these steps is finding the right keywords for your site. Why is this step so important? So many companies focus on keywords that seem to be the obvious choice; for a company selling paper, it…

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