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Articles By This Author
The Role of the IoT in B2B Marketing
Connected devices have a role to play in just about every industry, with manufacturing, health care, retail, security and transportation taking home the lion’s share
7 Ways to Generate B2B Leads with Instagram
Instagram has become an unimaginably flexible platform, catering to individuals and businesses alike. Instagram’s business model started as something simple—an intuitive platform for sharing photos
The Insider’s Guide to Small Business SEO
Once upon a time, marketing firms worked almost exclusively with large corporations. In the past 10 years or so, much of that changed. Marketing and
Do Hashtags Affect SEO?
“Do hashtags affect SEO?” is a common question in the digital marketing arena. As popular as hashtags have become, they’re so much more than just
How To Upsell Your Customers on SEO and Other Digital Marketing Products
As an SEO reseller, upselling your services is one of the best ways to improve business profitability. When people think of upselling, they usually think
The Secret Relationship Between Website Building and SEO
Every minute, the internet gets bigger by 380 websites thanks to the ever-expanding list of website building platforms. These tools help people create websites without
Using Your Competition to Your Advantage
Online marketing can be cutthroat. A large number of businesses compete for the same market share. As it turns out, this isn’t necessarily a bad
SEO & Social Media: YouTube
Trying to make an impact on YouTube is no small feat. YouTube SEO can be a challenge, since the web’s biggest video platform sees approximately
SEO & Social Media: Facebook
Google repeatedly says that social signals don’t determine ranking. In response, some companies make the mistake of thinking their social media presence doesn’t matter that
SEO & Social Media: Amazon
When we think of SEO, it’s often in a narrow way. Of course, you want your website to have high search engine rankings. But it’s