Strengthening Your Business Plans for Small Business Saturday

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Small Business Saturday is a relatively new holiday that celebrates the worth of American small companies. It falls between Black Friday’s huge lines and Cyber Monday’s almost minute-long internet offers. While the purpose of this holiday is to encourage customers to visit local small businesses, it can be difficult for shop owners to create events,…

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Preparing Your Small Business Saturday Marketing Strategy

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Every year, the United States celebrates Small Business Saturday during the shopping kickoff to the holiday season. Itโ€™s a brilliant concept that encourages customers to skip the major retailers and shop from local businesses in their area. Some customers visit local businesses in person, but an increasing number of people have switched their consumer behavior…

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Choosing the Best Keywords to Attract Business

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This article was first published on March 25th, 2021 and was last updated December 2021. Why is it important to choose the right keywords? For a new business creating content, finding and implementing the right keywords can come off as a harder task than meets the eye. Choosing the best keywords for your content helps…

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Where to Shift Your Marketing Budget for 2019

Where to Shift Your Marketing Budget for 2019

Marketing objectives in 2019 need to ensure advertising models do not become obsolete. This can be the case with the introduction of ad blocking technology. Be proactive and adapt, adjust your marketing budget for 2019 to encompass new SEO standards, content sharing, and algorithm changes. Adapt SEO to New Standards Adaptation to new SEO standards…

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