Google My Business Checklist: 10 Things to Keep Updated

google business profile

When customers search on Google, they can gain more information about local businesses from the Knowledge Panel or within the Local Map Pack. These areas typically feature local listings – commonly referred to as Google My Business profiles. An optimized Google My Business ensures your profile is up-to-date on search engines. This article provides some…

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Search Sessions – Why Local Listings Management Still Matters

Uberall Search Sessions

Getting your business listed consistently online can be considered one of top local search ranking factors, and is a critical marketing tool. Google My Business has gained importance at the expense of other variables. However, listings management remains a crucial local marketing tool.  Greg Sterling, Uberall VP of Market Insights, walked us through findings from…

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How to Sell Local SEO Services as a Reseller

local seo reseller stand with striped awning

SEO can be an intimidating service to sell due to how quickly the industry and trends change, how often algorithms get released, and you need a lot of expertise and resources to execute it well. And not all SEO is equal. There are different types of campaigns that serve different purposes. Before you go any…

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Local Lead Generation Tips For Small Businesses

Woman using modern wired optical mouse on pink background, top view.

97% of people use some form of online media to research local services or products before making the actual decision. It means that if you really want your small business to thrive, you have no right to ignore its online presence. There is a common misconception that online marketing would cost you a fortune. And…

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Google My Business Posts: Are They Valuable to Searchers?

It goes without saying that few platforms have the impact on business discoverability that Google does. From Google Maps results to organic search traffic, the success of countless companies hinges on the customers that come from the Google ecosystem.  Google My Business Posts enable businesses to share dynamic content like upcoming events, GIFs, and videos.…

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