How to Prospect for New SEO Clients

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This article was first published on August 31st, 2020. It was last updated in August 2021. In our blog, we’ve talked about how to pitch and sell SEO services to your customers, but before you make your pitch, you have to get your SEO clients. Taking it back even farther, you have to know how…

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6 Effective Ways to Increase Traffic Without Building Links

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As a website owner, it is only necessary to constantly look out for ways to increase traffic to your website. To experience higher page rankings on your website, increased sales conversion, and additional online exposure, building a stream of valuable traffic to your website is important. Traffic is the lifeblood of any website. Without any…

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Email Marketing: Can It Help Your SEO Efforts?

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Search Engine Optimization (SEO) is one of the most helpful techniques marketers use to gain exposure and, when done correctly, it can boost essential aspects of your marketing game. But how is that? As you can see from the graph above, half of your website’s traffic comes from organic search results, which means it’s imperative…

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What Is Brand Monitoring and Why It’s Important

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Public perception of your brand plays a critical role in your business’s health and persistence. With the advent of new social media technologies, people are talking about you in more ways than was ever possible. Now, when it comes to finding out what is being said out there about you, your competitors & the industry…

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Email Outreach Tips to Boost Your Reply Rate

email outreach

Email outreach is one of the best ways to build links and grow your online presence. This strategy works across all niches, but there are specific ways to use it effectively—think of it just like any other email campaign. There’s a fine line between spamming your contacts and genuinely reaching out for a business exchange.…

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What’s the Difference Between Local and National SEO?

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As we go further into the future, investing in SEO is more beneficial now for your business more than ever. Devoting efforts into organic SEO benefits any business by providing authority, reputation, and visibility to help attract new customers. Pursuing different SEO strategies will take time to grow organic traffic and produce the same goals.…

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What Qualifies as Duplicate Content?

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When writing content for your website, or for resources such as your blog, the goal is to produce evergreen content for your viewers. Depending on your industry, sometimes it can be hard to come up with new ideas for content. While it’s okay to draw ideas from past posts, duplicating your content is never the…

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2021 Digital Trend Report – 15 Expert Predictions for the New Year

2021 Digital Trend Report – 15 Expert Predictions for the New Year

Are you prepared for growth in 2021? In this article, 15 CEOs, thought leaders, and experts share their 2021 business and marketing trend predictions so you can prepare your business and marketing plans for the new year. 2021 Business and Marketing Digital Trends The COVID-19 pandemic has changed the way businesses operate, how employees work,…

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Small Business Marketing Tips for 2021

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Surviving in the wildly competitive market of today’s global commerce is always particularly hard for small businesses and depends to a great extent on proper marketing strategies. Digital marketing, in particular. As the markets grow and online environments expand, it is vital for small businesses to keep up with the latest marketing trends. Otherwise, they…

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Digital Presence Growth is a Must in 2021

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It’s that time of year when we start to look ahead to the new one and start to plan on how we’re going to make some wins for our business in the coming months. Of course, you can never have a foolproof strategy. Life will always throw its famous curveball and mess up even the…

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