Digital Marketing
Google’s Panda 4.2 Update – Discrete or Boring?
Boostability has an extensive database running numbers on over 17,500 accounts to help determine even the slightest change that may occur to website rankings. In fact, we can detect a Google algorithm change before Google’s official announcements. That is, until now. As part of Google’s goal to be more transparent with their customers, Google has…
Read MoreDo You Know What the Most Visited Social Network Is? Guess Again.
For a long time, Facebook was the most visited social network, but it has actually been overtaken by another. In fact, this isn’t even a recent development. Facebook was first passed over a year ago! So which network is it? Most people wouldn’t be surprised to hear the answer, yet probably wouldn’t have guessed it…
Read More7 Ways to Build an Effective Website
Building a website that generates traffic, markets your products, and promotes your brand is no easy feat. To increase conversion rates and return traffic, you’ve got to put your heart and soul into your website in the following 7 ways: 1) Don’t Make Visitors Play Guessing Games Your home page may be a spectacular visual…
Read MoreCOMMENT VOIR VOTRE SITE WEB COMME GOOGLE LE VOIT : L’OUTIL EXPLORER COMME GOOGLE
Aujourd’hui je veux parler d’un outil très utile disponible avec Google Webmasters. Quoiqu’il existe de nombreuses ressources dans Google Webmasters, je veux parler de l’outil Explorer comme Google. Cet outil est simple à utiliser et il est incroyablement utile pour les propriétaires de site web qui veulent restructurer un site, mettre à jour une page,…
Read MoreComo Ver Su Sitio Web Desde Los Ojos De Google: Explorar Como Un Googlebot
Hoy quiero abordar una herramienta muy útil que está disponible en las Herramientas para Webmaster de Google Mientras que existen muchos buenos recursos dentro de las Herramientas para Webmasters, quiero centrarme en la herramienta “Explorar como Google”. Esta herramienta es muy simple en su uso y explicación, y es inmensamente útil y provechosa para cualquier…
Read MoreHOE UW WEBSITE DOOR DE OGEN VAN GOOGLE TE ZIEN: KIJK ALS EEN GOOGLEBOT
Vandaag wil ik het hebben over een zeer handige toepassing die verkrijgbaar is via de Google Webmaster Tools. Hoewel de Webmaster Tools een groot aantal hulpmiddelen heeft, wil ik me richten op de tool ‘Fetchen als Google’. Deze tool is eenvoudig in het gebruik, niet moeilijk te begrijpen en zeer nuttig voor elke websitebeheerder die…
Read MoreWie Sie Ihre Webseite mit den Augen von Google sehen können
Heute möchte ich Ihnen ein sehr hilfreiches Tool vorstellen, welches in den Google Webmaster Tools verfügbar ist. Es gibt in den Webmaster Tools zwar eine Menge großartiger Ressourcen, aber ich werde mich auf Fetch as Google fokussieren. Dieses Tool ist einfach zu nutzen und extrem nützlich und hilfreich für alle Webseitenbetreiber, die eine bestehende Homepage…
Read MoreHow to Discover Your Niche Audience
If you haven’t already figured it out, content and writing should be a huge part of your marketing strategy. After all, blogging, tweeting, and posting has developed into what is now known as content marketing. With content marketing, as with all marketing, it is vital to know who is paying attention to your content. You…
Read MoreHow Matthew McConaughey Reinvented His Career with the Help of Social Media
Unless you’re living under a rock, I’m sure it comes as no surprise to hear that Matthew McConaughey continues to sweep at award ceremonies. In the last few years, he’s won (or been a favorite to win) just about every professional version of the “Most Likely To Succeed” and “Best Man On Campus” titles of college days. But have you given…
Read MoreAbsolute Must-Dos for PPC Landing Pages
A PPC landing page is the first page a visitor goes to after clicking on a paid ad. How can you increase your chances of converting that visitor into a lead or customer? Follow these absolute must-dos for your landing pages, and enjoy the results. MUST DO: Create Separate Landing Pages for Each Ad Group…
Read MoreThe Truth About Domain Names And Your SEO
A domain is a readable/recognizable address for a website, also called a URL. The domain allows you to access the location of a website. Domains are to IP addresses as business names are to addresses. When you talk about visiting a place, you don’t usually say you’re heading to 102 Main Street–you’re much more likely…
Read MoreLocal Takeaways from SMX Advanced 2015 | Seattle
Having attended the SMX Advanced Conference in Seattle, Washington during the first week of June, I came home with some great insights into the current and future state of local search marketing. Here are a few of the key takeaways from the advanced search conference and what the industry experts had to say. Mobile Popularity…
Read MoreGoogle Update from SMX Advanced: Transparency, Future of SEO, and Crawlers
I’ve recently returned from SMX Advanced in Seattle, where the Boostability team gleaned some great information about Google’s intentions for SEO and SEM. We gained valuable knowledge at this conference regarding what the future of SEO might look like, and these predictions were backed by insights about Google bots (spiders) and how they will function…
Read More3 Steps to Developing an SEO-Friendly Website
When building your website, always keep two things in mind: The user and the search engines. The User is the individual visiting your site. They want to see what it has to offer—whether that’s a product, advice or a service. The Search Engine is what brings the User to your website. It crawls your site to catalog and index the content…
Read MoreHow to Remove Your Information from the Google Index
Admit it. At one point or another, you were curious enough about your online presence to Google your own name. You might have been delighted to see your resume pop up or a newspaper article mentioning a prestigious accomplishment. Or you may have noticed an embarrassing picture or comment you left that could affect a…
Read MoreAre You Talking to Me? Understanding Social Media Demographics
Deciding your audience is an important part of any social media profile or campaign, but knowing your audience comes long before that. Knowing your audience is the only way to answer those burning questions you have as a small business owner: Where do I start? What social media sites do I need? Do I really…
Read MoreThe Internet Trends Report 2015 – What You Need To Know
Every year, well-known industry analyst Mary Meeker (a partner at Kleiner Perkins Caulfield Byers) commands the attention of Silicon Valley and techies everywhere when she presents her legendary Internet Trends Report. Commonly referred to as the Internet State of the Union, this yearly flood of info, stats, and research is pretty important. This year’s report was posted on May 27 and it covers…
Read MoreGoogle Presenta Su Panel Más Escalofriante Y Genial
Sé que apenas es Junio, pero acabé de revisar la “Mi cuenta” nueva de Google y ahora no me puedo sacar de la cabeza la canción “Santa Clause Is Coming to Town”. Excepto que Google ya estuvo en la ciudad- y ya saben si estuve dormido o despierto y si he portado bien o mal.…
Read MoreGOOGLE INTRODUCEERT ZIJN ENGSTE EN COOLSTE DASHBOARD OOIT
Ik weet dat het pas juni is, maar ik heb net Googles nieuwe Mijn account gezien en nu heb ik het liedje ‘Santa Clause is Coming to Town’ in mijn hoofd. Google is alleen in ‘in town’ en ze weten wanneer ik aan het slapen of wakker was en of ik al dan niet braaf…
Read MoreGOOGLE PRÉSENTE SON TABLEAU DE BORD LE PLUS COOL LE PLUS EFFRAYANT À CE JOUR
Je viens de regarder le nouveau tableau de bord « Mon Compte » de Google et j’ai appris que Google sait presque tout sur moi. Je ne serais pas surpris d’apprendre que Google sait à quelle heure je m’endors et à quelle heure je me réveille. Google est capable de suivre et d’enregistrer beaucoup de vos informations…
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