Zac Nevab

The Opportunities of Halloween Marketing [Infographic]

By Zac Nevab | October 16, 2017

The weather’s turning, the leaves are changing, and all your local stores are decorating with fake spider webs and pumpkins. Halloween has an ever-increasing cult following, and with that following comes increased money, time, and…

75+ Kick-Ass SEO Tips for a New Website Launch [Infographic]

By Zac Nevab | June 3, 2017

Nirav Dave Founderย |ย Capsicum Mediaworks, LLP Website:ย www.capsicummediaworks.com [email protected] For those who are just starting out in the online world, SEO or search engine optimization can be tricky. It involves a lot of ranking factors and comprises…

Social PPC: How To Boost A Facebook Post

By Zac Nevab | March 23, 2017

Q: Where do you go to boost posts on Facebook? A: First, make sure you are logged in as an admin on the Facebook Page that you manage. If you are logged in as an…

Migrating HTTP to HTTPS [Infographic]

By Zac Nevab | March 22, 2017

Credit: On Blast Blog

Google My Business Update: No More Business Description Field

By Zac Nevab | September 1, 2016

If thereโ€™s one thing we know about Google Products, it’s that their organization and sometimes even their existence (RIP GoogleBuzz) seems to be anything but reliable. Needless to say, Google is at it again! The…

The Killer SEO Checklist [Infographic]

By Zac Nevab | July 6, 2016

Killer SEO Checklist [Infographic] by the team at Capsicum Mediaworks, LLP

SEO Tips for Making The Most of Your Local Listings

By Zac Nevab | October 2, 2015

You want customers. Your customers want information. Bring in more sales by creating and optimizing your local business listings online. In the infographic below, we give you some specific guidelines to follow while representing your…

SEO Tips for Local Business Shopping & Retail

By Zac Nevab | October 1, 2015

If you wanted to buy a television 25 years ago, how would you have begun your search? You would have gone to a nearby electronics store, one that you saw on your morning commute or…

SEO Tips for Local Business Doctors

By Zac Nevab | October 1, 2015

When you think of online searches, you probably picture users looking out a tasty restaurant or picking out a pair of Nikes. But after restaurants and cafes, people search for doctors and dentists most often.…

Google My Business Gets An Update

By Zac Nevab | June 3, 2015

Go ahead. Login to your Google+ business page. Take that mouse right up to the top of the page and click on that little icon that looks like squares within squares. Yea, that one. Here…

Get Creative With Your Content & Build A Quiz

By Zac Nevab | May 31, 2015

We all want to be best friends with Google. No, scratch that. We’re in an arms race to be a part of Google’s official entourage – their most trusted, their top 5, a brother from…

How Google’s Panda 4.1 Update May Affect Your Website

By Zac Nevab | September 30, 2014

Earlier this week Google started a roll out for an improved Panda algorithm update – Panda 4.1. ย Googleโ€™s most recent Panda update focuses on giving smaller websites a boost and attacking Internet โ€œfluffโ€ by continuing…

Google’s Pigeon Updates The Search Algorithim

By Zac Nevab | July 28, 2014

Last week, Google released a new update to their local search algorithm. We’ve heard of Hummingbird, Penguin, and Panda. Now, Google has added a Pigeon Update to the mix. While Google maintains that they have…

Boostability at PlayStreet Provo

By Zac Nevab | July 21, 2014

This last Saturday, Boostability sponsored a booth at Provo City’s “PlayStreet Provo” event.ย  PlayStreet Provo is an event put on each year by Utah Valley University and Downtown Provo, Inc.ย  With the hope of encouraging…