Philip Anderson

5 Ways To Cut The Bounce Rate On Your Business Website

By Philip Anderson | August 15, 2015

The time somebody spends on your website influences your search engine page ranking. The bounce rate on your website measures the percentage of visitors who clicked away after they first landed on a page, and,…

How to Harness the Power of Online Case Studies, Reviews and Testimonials

By Philip Anderson | August 2, 2015

Online case studies, reviews and testimonials are now commonplace. Countless brands use examples of their customersโ€™ positive experiences to help advertise and market their products and services, but the approach doesnโ€™t always work. Internet customers…