Posts by Kristine Pratt
Boostability Named Winner in Salt Lake Tribune Top Workplace 2019 Award
The Salt Lake Tribune has named Boostability to its Top Workplaces list for 2019. This Award is based solely on employee feedback gathered through third-party survey company Energage. Boostability is just one of 100 workplaces in Utah to make this prestigious list. “We’re excited to be named to the Top Workplaces Award,” says Boostability CEO…
Read MoreWhat’s the Difference Between Voice Search and Regular Search?
The way people make a voice search is different than regular Google searches. After all, humans talk differently when speaking versus typing. Instead of having to choose specific keywords, users can just ask normal questions. Modern search engines understand what they’re looking for and give them answers from trustworthy web pages. It’s important for online…
Read MoreBoostability Wins 2019 Comparably Award for Best Work-Life Balance
SILICON SLOPES, UTAH – Comparably named Boostability as one of the best workplaces for work-life balance in 2019. This list is compiled through anonymous employee feedback for companies around the country. “I love that we have a healthy work-life balance in our company,” says Boostability CEO Gavan Thorpe. “We have a culture that takes care…
Read MoreOffer Treats, Not Tricks, With These Halloween Marketing Ideas
Halloween might not be the first holiday you associate with shopping, but the $9.1 billion spent on the occasion might give you pause. Forbes reports that consumers only spend about $2.7 billion on candy. Want to get in on the fun and profits? Even if your business doesn’t seem geared towards the spooky fun of…
Read MoreAbove the Cloud: An LSA Insider Interview with Boostability CEO Gavan Thorpe
On August 29, 2019, Boostability CEO Gavan Thorpe sat down for an interview the Charles Laughlin from Local Search Insider on his podcast Above the Cloud. Gavan and Charles talked about the current state of SEO, as well as the state of the industry as the digital age expands. Here are a few of the highlights.…
Read MoreInsights from Hubspot’s 2019 Inbound Conference
Boostability recently got to attend Hubspot’s Inbound 2019 conference in Boston on September 3-6th. We had an amazing time in an amazing city and learned about all kinds of great ideas and tactics that we’re excited to implement in our various marketing efforts. As the head of our content team here at Boostability, my time…
Read MoreThe Boostability Partner Treatment
At Boostability, we’ve built our formula for success around helping small businesses succeed. That happens with our clients who come to us directly. But we also work with hundreds of partners who have small business clients of their own, and we do the white label SEO work for them under their brand. Becoming a white…
Read MoreMarketing Lessons We Can Learn from Disney’s D23 Convention
For this month’s Fandom Friday, I was tasked to try and figure out some of Disney’s marketing secrets. It says right in my bio that I enjoy all things nerdy. And that shone through this past weekend as I attended Disney’s D23 Convention in Anaheim. Think of it as all the fandom of a Comic…
Read MoreClutch Names Boostability a Leading Utah Advertising and Marketing Agency
For the last decade, Boostability has taken pride in providing scalable search engine optimization, or SEO, and online marketing services for small businesses worldwide. We understand the rapidly evolving internet landscape, and have the data to back up our processes. Through this data, we ensure our clients can grow efficiently with it along the way. Recently, Clutch.co…
Read More50th Anniversary of the Moon Landing—Why It’s Important to Keep Dreaming
From the time I was a little girl, I remember being fascinated with space. In 2nd grade, we studied the planets, the solar system, and all about the first moon landing. At that time, a comet appeared in the night sky, and we built model rockets that we launched during a fun night at my…
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